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Haircut vs. Tattoo: Mastering Decision-Making Strategies
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This week on Revenue Rehab, our host Brandi Starr is joined by Jurriaan Kamer, Co-Founder of Unblock.
Meet Jurriaan Kamer, an innovation catalyst in organizational change and dynamic decision-making. With a wealth of experience transforming teams and shaping agile strategies, Jurriaan is a sought-after consultant and thought leader. He co-founded Unblock, a management consultancy dedicated to unlocking organizational potential and fostering thriving workplaces.
In this episode of Revenue Rehab, Brandi and Jurriaan dive deep into the art of decision-making, distinguishing between haircut and tattoo decisions, and how leaders can empower their teams to make faster, more effective choices. They’ll explore real-world applications, learning from failures, and actionable frameworks to overcome slow decision-making and drive substantial results.
Bullet Points of Key Topics + Chapter Markers:
Topic #1: Haircut vs. Tattoo Decisions [07:45] Classify decisions into haircut (reversible) or tattoo (irreversible), marking a clear path for making quicker, low-stakes choices. “Haircut decisions don’t need extensive analysis or approval, like testing rebrand ideas,” says Kamer. On the flip side, “Tattoo decisions, such as mergers or total rebrands, require thorough consideration and consensus.”
Topic #2: Self-Management and Decision Rights [15:32] Leaders must empower their teams by setting clear decision rights and boundaries. “Adopting the ‘waterline’ principle—where high-impact decisions below the waterline need oversight, but low-impact ones above it can be made autonomously—enhances decision-making efficiency and team empowerment,” suggests Kamer.
Topic #3: Embracing Failures and Experimentation [23:11] Encouraging small-scale experiments and treating failures as learning opportunities fosters innovation. “Leaders should create a safe space for open dialogue where disagreements lead to progress,” shares Kamer. “Fail small, learn quickly, and then scale what works. This approach reduces the risk of significant setbacks while promoting a culture of continuous improvement.”
What’s One Thing You Can Do Today
Jurriaan's ‘One Thing’ is to embrace the "Is it safe to try?" mindset in decision-making. "Start by identifying decisions that are reversible—those haircut decisions. Encourage your team to experiment within set boundaries and reflect on these choices regularly. By asking, 'Is it safe to try?', you open up opportunities for growth and learning without the paralysis of over-analysis. This simple shift can accelerate decision-making and foster a culture of innovation within your organization."
Buzzword Banishment
Buzzword Banishment: Jurriaan's Buzzword to Banish is ‘synergy’. He wants to banish this word because, he says, "It's often used to gloss over real issues and lacks specificity, turning meaningful discussions into vague conversations." Brandi concurs, adding, “Alright, ‘synergy’, you’re out of here!”
Links:
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