243: It’s All in The Messaging
Manage episode 436438557 series 3481696
Marketing messaging is kind of like shopping for a car; it only grabs your attention when you’re looking for something specific.
In today's podcast short, Melissa dives into the hot topic of targeting a specific audience versus keeping your profile broad. She'll share her top tips on market research and why it's crucial to know where your audience spends their time online.
Tune in for practical advice you don’t want to miss!
Topics discussed in this episode:
- target audience
- organic marketing
- B2B marketing
- business expansion
- niche audience
- know your audience
- market research
- blue ocean
- split test
- innovation in entrepreneurship
- social media
- keywords
- LinkedIn™
Submit your questions to team@burnouttoallout.co for an opportunity to get your hot seat with Melissa on the Burnout to All Out Podcast
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What listeners have to say:
“Her energy is always refreshing. I love being able to apply her strategies to whatever my project is at the moment.”
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