Google AI Mode With Gemini 3, GEO Rush, Search Console Annotations & Brand Filters, Google Ads & Reviews

Search Engine Roundtable Podcast

Google AI Mode is now powered by the new Gemini 3 models. There may have been a Google search update this week, but what was it. Nano Banana is now in AI Mode, works in Google Ads and can make helpful content Google AI Mode added travel AI features with agentic booking. Google, Microsoft and Perplexity gave their thoughts on the big GEO rush. Google’s AI got a search snippet very wrong. Google had a proposal on how to handle AI controls for publishers and it picked the worst one. Google consistently says that consistency is the number one technical SEO factor. We had a big Cloudflare outage but Google handled it fine. Google Search Console released custom annotations for the performance reports. Google will also release brand filters for performance reports and insights report. Google Ads has a new original conversion value metric. Google Ads has campaigns total budget reports for PMax. Google Ads will be releasing journey-aware bidding in 2026. Google Ads is testing share icons on ads and a gray background color. Google told merchants to properly identify incentivized reviews. Microsoft Advertising added asset-level editorial review, conversion delay and more. Google Maps now allows for anonymous reviews, and it launched insider tips and popular trends. Finally, Semrush announced it will be acquired by Adobe. That was the search news this week at the Search Engine Roundtable.

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0:00 - Introduction

0:54 - Google AI Mode Now Powered By The New Gemini 3

2:05 - Google Search Ranking Algorithm Volatility - A Gemini 3 Update?

2:49 - Google Nano Banana Pro On Google Search & Google Ads

4:07 - Google AI Mode Adds Travel AI Features: Agentic Booking & Research

4:40 - Quotes From Google, Microsoft & Perplexity On GEO Rush

5:32 - When Google Search Snippet Description Go Wrong

6:17 - Google Thought On Six Options For Publishers Controlling AI

7:13 - Google: Consistency Is The Biggest Technical SEO Factor (Still In 2025)

7:37 - Cloudflare Outage Impact On Google, Bing & Other Search Bots - Your Site Will Be Fine

8:08 - Google Search Console Performance Report Custom Annotations Rolling Out

8:44 - Google Search Console To Add Brand Query Filters

9:32 - Google Ads In AI Mode Results In The Wild

10:00 - Google Ads New Original Conversion Value Metric

10:22 - Google Ads Campaign Total Budget For PMax Is Live

10:35 - Google Ads Journey Aware Bidding Coming In 2026

11:06 - Google Ads Tests Share Icon On Ads

11:37 - Google Tests Gray Shaded Search Ads & Local Pack

11:57 - Google Email: Incentivized Reviews Require Proper Identification

12:21 - Microsoft Advertising Adds Asset-Level Editorial Review & Conversion Delay

12:47 - Google Maps Reviewer Nicknames, Insider Tips & Trending

13:10 - Semrush To Be Acquired By Adobe

13:26 - Conclusion