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Evolving Digital Marketing Strategies: "The Everysearch Era"
Manage episode 464243517 series 3466037
A tartalmat a Marvin Drobes biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Marvin Drobes vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
This "Deep Dive Podcast" discusses the evolution of digital marketing, highlighting the shift from a linear marketing funnel to an "Everysearch" approach. This new paradigm emphasizes understanding consumer behavior across all searchable platforms, including social media, to create more targeted and effective marketing campaigns. The importance of leveraging data, AI, and platform-specific content is stressed, as is the need for agility and adaptability in response to changing consumer trends. Ultimately, success in this new era requires a holistic, audience-first strategy that integrates across search, social, and e-commerce.
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