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Tesla Car Accessory Business Owner - Riley Shackelford
Manage episode 438203152 series 3545148
A tartalmat a Josh Hernandez biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Josh Hernandez vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
S3XY Wheels wasn't just born out of thin air. It stemmed from Riley's partner's desire to overhaul the look of Tesla's Model 3—an aspiration to offer distinctiveness to early adopters seeking an identity on the road. This aspiration became their driving force.
"We took off and started doing it, figuring it out step by step, just kind of bootstrapping it," Riley shares. The initial year was not a sprint but a steady grind, involving market education and understanding the art of selling a unique product—specifically, aero cap covers for Tesla wheels.
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