We Made a Spec Commercial | A Conversation with Writer/Director Alex Carter

Midland Pictures FM

To view the version of the spec with music, go here: https://vimeo.com/503267765

BTS VIDEOS:

Camera Test for a Spec Commercial | https://www.youtube.com/watch?v=NHrzkxrmJ78&t=215s

BTS of our Spec Commercial | https://www.youtube.com/watch?v=IAEwxx7uY4E&t=25s

It's finally here! Last fall Alex Carter, Cody Jones, and I got together to assemble a team to produce and post-produce Alex's spec commercial. We filmed it in one day last fall and finished post-production in mid-December. We tried connecting with Gillette to see what they thought about the spot we made, but we didn't hear back from them. 😢

But we didn't really expect to, either.

So now we're bringing the spec to you to see what you think AND to learn more about Alex's idea, the issues we had in production in post-production, and what we learned from making our very first big brand commercial on spec.

TECHNICAL DETAILS:

Canon C300 MkII

Vintage Nikkor Photo Primes (cine-modded, of course)

Edited with Final Cut Pro

Color in DaVinci Resolve

Sound Mixed in Adobe Audition

CREDITS:

Santa | Gary Planck

TV Personality | MJ Peters

Written & Directed by Alex Carter

Produced & Edited by Matthew O'Brien

Cinematography & Color by Cody Jones

Gaffer | Cadet Fowler

Key Grip | DJ Hornacek

Sound Mixed by Kyle Ranney

ALEX

YouTube | https://www.youtube.com/channel/UCguzWaeZ0DaJDezjmN0Yu0Q

Instagram | @made.by_alex

Letterboxd | https://letterboxd.com/alexcrter/

Website | https://alexccarter.com/n

CODY

Instagram | @codyjonescolor

Website | https://www.codyjonesdp.com