Why Being a Human Is Your Competitive Advantage as a marketer - Elias Interview Bryan Kramer (author and keynote speaker)

Marketing Technology Podcast by Marketing Guys

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1y ago 17:14

MP3•Epizód kép

In this episode, Elias has a chat with author and keynote speaker Bryan Kramer. Bryan’s first book “There Is No B2B or B2C: It’s Human to Human H2H” started a global movement about how to be more human, selling over 15,000 books and keynoting in over 30+ countries.

Topics we cover:

The H2H (human2human) concept
How to be human in an automated world
The effects of over-automating your marketing
Identifying human touchpoints in the customer journey

LinkedIn Bryan: https://www.linkedin.com/in/bryanjkramer/

Website: https://bryankramer.com/

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