Ep 357 - Crafting Authentic Brand Identities that Stand Out with Anni Valkama

Indie Game Movement - The podcast about the business and marketing of indie games.

A tartalmat a RenGen Media, Andrew Pappas, and Game Marketing Strategist biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a RenGen Media, Andrew Pappas, and Game Marketing Strategist vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.

3M ago 55:25

MP3•Epizód kép

Crafting an authentic brand is crucial for indie games, especially when trying to stand out in a competitive market, but despite the need, it can be a real struggle for developers to define their positioning and know exactly what will cut through the noise. In this episode, we're going to discuss valuable insights on effective branding strategies, drawing from indie studio and publisher examples, and even explore how branding can be paried with marketing and storytelling, to help carve your niche and resonate with your audience. Episode Shownotes Link:

175 epizódok

#Business #Marketing #Gamedevelopment #Gamemarketing #Indiegamemarketing #Video Games #Tech #RenGen Media #Andrew Pappas #Game Marketing Strategist #Lifestyle #Videogame