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Building a value‑added services strategy that works | Matt Cohen
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A tartalmat a Benj Cohen biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Benj Cohen vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
In this episode, Benj talks with Matt Cohen, President of Replenex, about joining his family business and leading a shift towards a model built around offerings that truly matter to customers and the business. In the first half, Matt shares what it took to align the team around value-added services.
The second half gets tactical, covering:
- what most distributors get wrong about value-added services
- why customers often underestimate the real cost of these offerings
- the changing economics and pricing of services
Matt also shares the highest-leverage (and most expensive) service Replenex provides — and why it pays off.
Whether you’re rethinking your value-added offerings or looking for ways to turn them into a stronger growth driver, Matt offers a clear, practical playbook.
6 epizódok
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