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76: ABCs of Platform Product Management, Part II
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Join us in Seattle on May 12th and 13th for the Inclusive Product Management Summit. Early bird pricing on registration available at https://summit.info.foster.uw.edu/
In this episode of the How to Succeed in Product Management Podcast, marketing professor Jeff Shulman welcomes Toyyibat Yussuph, PMP (American Express) and Ria Bhatia (Niantic) with an appearance by Rakesh Kumar (Mastercard) as they discuss the ABCs of platform product management and why this role is important in product management. Platform PMs look at the bigger picture of a product and is an important role because platforms have become a key driver of innovation and growth in many industries.
Disclaimer: All opinions of the speakers are their own.
What to Listen For:
- 00:00 Intro
- 04:12 What is platform product management?
- 06:04 User persona in platform PM
- 08:23 Should you try to be a platform PM?
- 14:11 Private betas
- 18:15 Risk assessment
- 24:00 Prioritization
- 27:10 How do you know the essentials of the platform?
- 29:44 Deciding on what project to do
- 33:36 Alignment
- 36:01 Balancing the business features vs. tech imperatives
- 39:32 Buzzword Blitz
- 42:07 Being a product manager is a landing curve
- 46:19 Final thoughts
131 epizódok
76: ABCs of Platform Product Management, Part II
How To Succeed In Product Management | Jeffrey Shulman, Red Russak & Soumeya Benghanem
Fetch error
Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on May 29, 2024 15:48 ()
What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.
Manage episode 357338250 series 2930898
Join us in Seattle on May 12th and 13th for the Inclusive Product Management Summit. Early bird pricing on registration available at https://summit.info.foster.uw.edu/
In this episode of the How to Succeed in Product Management Podcast, marketing professor Jeff Shulman welcomes Toyyibat Yussuph, PMP (American Express) and Ria Bhatia (Niantic) with an appearance by Rakesh Kumar (Mastercard) as they discuss the ABCs of platform product management and why this role is important in product management. Platform PMs look at the bigger picture of a product and is an important role because platforms have become a key driver of innovation and growth in many industries.
Disclaimer: All opinions of the speakers are their own.
What to Listen For:
- 00:00 Intro
- 04:12 What is platform product management?
- 06:04 User persona in platform PM
- 08:23 Should you try to be a platform PM?
- 14:11 Private betas
- 18:15 Risk assessment
- 24:00 Prioritization
- 27:10 How do you know the essentials of the platform?
- 29:44 Deciding on what project to do
- 33:36 Alignment
- 36:01 Balancing the business features vs. tech imperatives
- 39:32 Buzzword Blitz
- 42:07 Being a product manager is a landing curve
- 46:19 Final thoughts
131 epizódok
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