172. BIZ TOOLS: How to use influencer marketing to level up your brand with Jess Williamson

GrowGetters

It's not every day that you come across someone like Jess Williamson. At the age of 22, she fearlessly founded Ete, a Perth-based swimwear label designed for the feminine adventurer. The brand's success was extraordinary, catapulting Jess onto the global stage with an invitation to showcase Ete at New York Fashion Week just one week after its launch.
Since then, Jess has not only grown Ete into a thriving business with over 58,000 social media followers and customers in 46 countries but has also diversified her entrepreneurial portfolio. As the founder of Somewear Elsewhere, a travel influencer agency, Jess connects top influencers with brands, resorts, and destinations, leveraging her digital marketing and branding expertise.
In this episode, Jess shares her experiences, offering a masterclass for women in business looking to amplify their online presence and collaborate with influencers.
Whether you're a seasoned professional crushing it in your career, a super side gigger, or a fabulous female founder, this podcast is tailor-made for you.

Head over to growgetters.io for full show notes!
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