Speed Kills: Why Marketing at Warp Speed Creates Garbage [Episode 90]
Manage episode 505181246 series 3523921
In this episode, Laura DiBenedetto and Julia Becker Collins discuss the pitfalls of fast marketing and the importance of quality content creation. They emphasize the need for real human connection in a world increasingly dominated by AI-generated content. The conversation highlights the dangers of attracting the wrong customers through low-quality marketing and the necessity of filtering messages to reach the right audience. Ultimately, they advocate for a slower, more thoughtful approach to marketing that prioritizes craftsmanship and genuine engagement.
Chapters
00:00 Introduction: The Halloween Marketing Dilemma
01:56 The Dangers of Fast Marketing
05:59 Quality Over Quantity in Content Creation
09:58 The Importance of Human Connection
14:08 Filtering Your Message for the Right Audience
15:56 Craftsmanship in Marketing: Slower is Better
91 epizódok