Episode 222 - Octant Epoch 9 Special - Communicating Ethereum's Human Story to the Masses

Crypto Altruists: Real-World Stories of Social & Environmental Impact with Web3

For episode 222 of the Crypto Altruists podcast, we kick off part 1 of a short series celebrating Octant Epoch 9. It's called Storytelling on Ethereum; featuring conversations exploring how we communicate Ethereum’s human story to the world, and how Ethereum’s tech stack and community ethos empowers creators to elevate their storytelling.

Since this is a special episode, we’re changing things up and joining me are two amazing co-hosts who are also part of this round:

• 🎙️ Evan Mann, creator of The Rise Up Morning Show, who’s produced thousands of pieces of Ethereum-focused educational content and is now bringing those lessons to life through stories that connect with everyday people.
• 🎥 Brooke Lacey, who’s built a massive following across TikTok, Twitter, and YouTube by making Ethereum approachable, funny, and deeply human, reminding us that culture and creativity matter just as much as code.

Together, we explore how creators are shaping Ethereum’s narrative, what’s working, and what still needs to be told.

You’ll learn:

• 💸 How Octant is funding and supporting the next generation of creators shaping Ethereum’s story.‍
• 🎙️ How creators and educators around the world are humanizing Ethereum through storytelling across diverse mediums.
• 🤝 The most important narratives the world needs to hear about Ethereum; and how to communicate them to non-crypto audiences.
• 💡 Practical tips and insights for building engaged Web3 communities.

--Key Takeaways--

💡 Start with the Why: When onboarding new audiences, lead with the value Web3 brings to people’s lives, not the jargon. Real impact stories connect better than buzzwords. To grow Ethereum’s reach, we need to meet people where they are, on the platforms and mediums they already use.

🎭 Make It Human: Humor, emotion, and authentic storytelling help people see Ethereum not just as technology, but as a living movement shaped by culture, creativity, and community. For Ethereum to truly thrive, we must evolve from “Ethereum as software” to “Ethereum as story.”

🌱 Funding the Future of Storytelling: Octant’s model for public goods funding recognizes that creators and educators are as vital as coders. As Brooke says, “content is infrastructure” ; it’s decentralized, global, and essential to Ethereum’s growth.

--Full shownotes with links available at--
https://www.cryptoaltruists.com/blog/crypto-altruists-episode-222-octant-epoch-9-special-communicating-ethereums-human-story-to-the-masses

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--DISCLAIMER--
While we may discuss specific web3 projects or cryptocurrencies on this podcast, do not take any of this as investment advice and make sure to do your own research on potential investment opportunities, or any opportunity, before making an investment. We host a variety of guests on this podcast with the sole purpose of highlighting the social impact use cases of this technology. That being said, Crypto Altruism does not endorse any of these projects, and we recognize that, since this is an emerging sector, some may be operating in regulatory grey areas, and as such, we cannot confirm their legality in the jurisdictions in which they operate, especially as it pertains to decentralized finance protocols. So, before getting involved with any project, it’s important that you do your own research and confirm the legality of the project. More info at cryptoaltruists.com/disclaimer