Hue: Building an AI-Powered Foodie Social Network in Japan feat. Noriko Shindo #ep30

Colors of Web3 & Entrepreneurship

In this 30th episode of Colors of Web3 & Entrepreneurship, Lam sits down with Noriko Shindo, the co-founder and COO of Hue, an AI tech startup based in Japan. Hue is a personalized foodie social network app that aims to help users discover new restaurants and culinary experiences tailored to their unique tastes.

Noriko shares her fascinating journey from working in various big corporations to embracing entrepreneurship and founding her first company focused on sustainable consumption in Japan. She then dives into the inspiration behind Hue, its unique features, and the challenges of building a taste-centric platform powered by AI.

Join Lam and Noriko as they explore the intersection of technology, food, and taste preferences, and uncover the potential of AI in revolutionizing the way we discover and experience culinary delights.

⌛ Timestamps

00:00:00 Episode trailer and intro

00:00:55 Noriko's background and journey to entrepreneurship

00:04:35 Noriko's 1st entrepreneurship journey

00:09:25 Noriko's time at Amazon and learnings as a product manager

00:15:41 Introduction to Hue and its mission

00:19:49 Hue's features and user experience

00:25:50 The AI and meaning behind Hue's personalization

00:28:48 Explore and exploit problem in computer science

00:33:52 Hue's spontaneous meeting and how this feature works in Japan

00:37:05 Some traction figures from Hue

00:41:47 A day in the life of a startup COO

00:43:26 Hue's future wine subscription service: Wine Story

00:54:10 Hue's fundraising activities

00:58:20 Advice for aspiring entrepreneurs

01:01:00 Where to follow and find Hue

01:02:34 Closing remarks and next episode preview

Follow Noriko and her company:

Her Twitter/X: https://x.com/PocoEgin

Her LinkedIn: https://www.linkedin.com/in/noriko-shindo/

Hue website: yourhue.app

Wine story: https://winestorybox.com/en/

Instagram: https://www.instagram.com/winestory_jp/

My social media:

Twitter/X: ⁠https://www.twitter.com/LamWeb3⁠

LinkedIn: ⁠https://www.linkedin.com/in/lamweb3/⁠

Website: ⁠https://lamtrinh.xyz⁠

My latest article: https://lamweb3.substack.com/p/the-importance-of-decentralized-science

If you enjoy this episode, please subscribe to stay updated on our upcoming episodes with industry experts and innovators in the Web3 and Entrepreneurship spaces. Thank you for listening!