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192: Campaign podcast: Molson Coors, Sainsbury's, Co-op accounts | 2024's 'pitch palooza' | Sheffield bans fossil fuel ads
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The pitching arena has gone wild in the last seven days, with multiple big advertising accounts going up for review, putting pressure on incumbents and hopefuls alike.
In this episode, the Campaign editorial team go behind the headlines and discuss Molson Coors and Co-op appointing new creative agencies, Sainsbury's reviewing its media account and Pringles reviewing its global creative account.
WPP's Mark Read announced in the company's 2023 full year results that the new business pipeline is "significantly higher" than last year. This prompted Beau Jackson, Campaign's media editor, to ask adland if 2024 was experiencing a "pitch palooza" as seen after the pandemic. The team discuss the responses seen in the article from both media and creative agencies in advertising.
In non-pitch related news, Imogen Watson, Campaign's work and inspiration editor, discusses Sheffield City Council's decision to ban fossil fuel ads on its billboards as well as advertising for unhealthy foods, gambling and alcoholic drinks.
This episode was hosted by Campaign's tech editor, Lucy Shelley.
Further reading:
Molson Coors picks creative agency
Sainsbury’s reviews media account
Co-op appoints creative agency for 2024 project
Pringles reviews global creative account
Is the amount of new business in the pipeline ‘significantly higher than 2023’?
Sheffield City Council bans fossil fuel ads
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