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"Sway's Startup Branding Lessons" — Emma Fanning, Green Graphic Designer
Manage episode 371325529 series 3476185
A tartalmat a Pilgrimage Design biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Pilgrimage Design vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
Sway is an American biotech company and green graphic designer Emma Fanning's favourite brand. In 2017, Emma was mocked for suggesting that graphic design should be sustainable. But that didn't stop her from pioneering a successful career in green design. This led her to Sway, who are developing a plastic alternative. Today's episode is a tale of packaging, greenwashing and seaweed.
EPISODE TRANSCRIPT: www.pilgrimage.design/14-sway
Emma's website: www.littlefoxdesign.com
What is this podcast?
Case studies in brand loyalty, equipping you to better connect with your audience. In each episode, a top guest picks their favourite brand. I then invite them to unpack why it means so much. As they share, we gain invaluable insights into what makes audiences tick. Not with strategy or theory, but through that undeniable proof of successful branding: emotion.
Podcast artwork created with the help of Canva AI.
AI policy: www.pilgrimage.design/ai-policy
Who am I?
I'm Sam Thorogood. I help Christian entrepreneurs clarify and communicate their mission through branding.
My website: www.pilgrimage.design
Final thing (I promise)!
I'd love for you to check out my newsletter at the crossroads between Christianity and design: pilgrimagedesign.substack.com
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