Breaking Down a $10M Primrose Franchise Resale

Acquisitions Anonymous - #1 for business buying, selling and operating

In this episode, Connor and Heather break down a $10.9M Primrose School franchise in Dallas-Fort Worth that includes real estate, debating financing hurdles, valuation quirks, and who the ideal owner really is.
Business Listing - https://www.bizbuysell.com/business-opportunity/top-dfw-suburban-primrose-school/2362698/
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Episode Summary:
Connor Groce and Heather Endresen dive into a rare Primrose School franchise resale in the Dallas-Fort Worth suburbs. With an asking price of $10.9 million, this deal combines a thriving childcare operation grossing $3 million with SDE around $1.3 million, plus the value of owned real estate—though frustratingly, the listing doesn’t break out how much the property is actually worth.
Key Highlights:
- Asking price of $10.9M for the business + real estate in DFW
- Generates $3M in revenue and around $1.3M SDE, though real estate value isn’t broken out
- Pre-approved for SBA financing with 10–15% down, but likely needs a split 7(a) and 504 loan
- High-end clientele thanks to Primrose’s strong brand, but tough to expand without building a new location
- Discussion on sale-leasebacks vs. owning, and how this impacts valuation and cash flow
- Connor & Heather debate whether it’s right for a typical buyer—landlord-heavy investment, very hands-on, not ideal for a passive owner
- Primrose’s reputation demands owners deeply involved in the community, often with young families themselves

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