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Sam Colley at Pod Group and Carsten Ahrens at G+D talk why IoT didn’t deliver on its promise and what to do about it
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When IoT first emerged, the expectations for its uptake were huge, with some predicting there would be over 40 billion connected devices by 2020. So, why is there only a quarter of that number in use today?
G+D and newly acquired Pod Group believe that approaching IoT from the enterprise perspective will transform the IoT landscape. By breaking down complex barriers, such as fragmented ecosystems and high administrative burden, they believe vendors can accelerate IoT adoption across all enterprises, and crucially SMBs.
In this episode of Accelerators, we hear from Carsten Ahrens, CEO at G&D Mobile Security, and Sam Colley, CEO at Pod Group. They examine why IoT hasn’t yet delivered on its promises and explore what can be done to change this. We discuss why partner ecosystems must work cohesively for the customer, the SMB potential, why 5G will change the IoT game, and the importance of secure connectivity for data monetization.
Stream now to hear how Pod and G+D plan to take IoT further, faster, and beyond its predictions.
“If we really want IoT to scale, like all of the predictions, then SMBs also need access to all of the latest technology. But it needs to be affordable, simple, and accessible.” Sam Colley
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