Raise, A Podcast Series Presented By PwC Canada podcast

Raise, a podcast series presented by PwC Canada

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A tartalmat a PwC Canada biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a PwC Canada vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.

Insights Unlocked

1
How Anthropologie gets omnichannel right (and what to learn) 27:29

13 napja27:29

Lejátszás később

Listák

Tetszik

Kedvelt

27:29

Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…

Raise, a podcast series presented by PwC Canada

Megosztás

Sorozat kép•Feed

Every raise is different. Whether it’s the length of time it takes, the due diligence experience or reception to pitches, all start-ups have a unique fundraising story. Each episode of PwC Canada’s Raise podcast features a Canadian start-up founder who has recently secured funding for their company. This podcast is an opportunity for you to delve into their remarkable journeys and gain insight into how other start-ups have successfully raised capital.

9 epizódok

#Trading #Business #Canada #PwC Canadas #Fund #Startup #Capitalism #PwC

Raise, a podcast series presented by PwC Canada

updated 5 éve

Megosztás

Sorozat kép•Feed

9 epizódok

#Trading #Business #Canada #PwC Canadas #Fund #Startup #Capitalism #PwC

Minden epizód

Raise, a podcast series presented by PwC Canada

1
Disrupting the insurance industry 25:16

5 years25:16

25:16

Raise, a podcast series presented by PwC Canada

6 years20:40

20:40

One fateful day, over a glass of green beer with his son, Marc Castel had an aha moment: what if software could help solve the mechanical maintenance challenges that were rampant in the sector? And with that thought (and a lot of hard work), Fiix Software was born. In this episode, PwC’s Rich Adam sits down with Marc Castel, Founder of Fiix Software, to talk about the company’s always-on approach to fundraising, building a company that's attractive to investors, advice to other founders and much more.…

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