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Explore human-led, tech-powered transformation. Welcome to PwC Middle East’s “The Tech-powered” podcast series delivering the latest thinking from across the Middle East technology landscape with our tech leaders. A must-listen for innovators, industry leaders, and the tech-savvy who are eager to discover how tech shapes our digital world and the future.
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show series
 
Explore the transition from smart to cognitive cities with Varun Paul, Director at PwC Middle East. Discover how cities like the Line in Saudi Arabia, Telosa in the USA, and Seoul in Korea are leveraging data, AI, and next-gen digital infrastructure to become intelligent ecosystems. These cognitive cities are not just about technological advancemen…
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Explore the ambitious endeavors like NEOM, Qiddiya City, Red Sea Global, Diriyah, and AL Ula, each designed to elevate the Kingdom's global standing in entertainment, sports, arts, and culture. Hesham Ghaleb, Smart Destinations Partner, at PwC Middle East discusses the technological heartbeats of these projects, uncovering the challenges and strate…
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Amidst Vision 2030's ambitious goals, we dive into how AI and GEBAI are revolutionising patient care, drawing inspiration from the innovation-driven Formula 1 industry. Discover with Janahan Tharmaratnam, Healthcare, Life Sciences & BioTech Partner at Strategy & how accountable care organisations leverage AI to simulate and optimise care pathways, …
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Delve into how Saudi Arabia is aligning with Vision 2030 through its ambitious digital transformation agenda with Oliver Sykes, Technology Consulting Partner at Pwc Middle East. This episode explores the innovative use of new tech trends to enhance local consumer experiences and propel future giga projects into the forefront of global innovation.…
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This episode unlocks the full potential of GenAI as it is revolutionising electric mobility with Heiko Seitz, eMobility Leader at PwC Middle East. Exploring its role in vehicle design, personalisation, and digital experiences. From optimising battery development to enhancing in-car interactions, discover the groundbreaking applications and the crit…
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This episode with Derar Saifan, Technology Consulting Partner at PwC Middle East explores GPT-5's game-changing abilities into the future as we unravel how GPT-5, the newest AI breakthrough, is revolutionising Saudi Arabia's Vision 2030. We examine how this system is a key tool in digital transformation through its: unmatched reliability, personali…
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Explore the seismic shift brought about by Web 3.0 and digital assets in the banking sector with Serena Sebastiani, Director and Financial Services Advisor at PwC Middle East. This episode unravels the intricate web of blockchain technology, decentralised finance (DeFi), and the transformative role of virtual assets in redefining traditional bankin…
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Explore the shift from smart to cognitive cities in this insightful episode with Hazem Galal, Partner and Global Leader for Cities & Local Government, at PwC Middle East. Delve into how urban landscapes worldwide are evolving to proactively predict and meet the needs of their citizens, businesses, and visitors. Discover the transformative role of e…
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Delve into the transformative potential of GenAI in reshaping education with Roland Hancock, Education Partner and Chief Sustainability Officer at PwC Middle East. We confront enduring challenges like access inequities and variable educational quality, GenAI emerges as a beacon of hope, offering personalised, adaptive learning experiences for every…
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Kenny Hawsey - PwC Middle East Senior Executive Advisor for EU&R, Safae Guennoun - Middle East Transfer Pricing Partner and Leader and Jorge Simones - PwC Middle East Transfer Pricing Director in KSA discuss initial insights around transfer pricing implications in the EU&R sector.PwC Middle East által
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What are the possible uses of hydrogen and how do we see it impacting the region on the future? What could be the tax implications for businesses in this sector? Listen to Kenny Hawsey discuss the topic with two of our industry taxation experts, Neil Allmark and Michelle Kellman.PwC Middle East által
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According to draft regulations, we can expect a 0% rate to apply to Oil & Gas. As we await further clarification, our industry expert Kenny Hawsey, and Oman tax Leader Darcy White and Oman tax expert Imran Mushtaq debate the potential implications.PwC Middle East által
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