Welcome to 'Manipulation Games: Psychology & Marketing,' a podcast that explores the intricate dance between the human psyche and the world of marketing. Join hosts Gene and Darren as they explore how psychological principles influence marketing strategies, and vice versa, revealing the subtle art of persuasion that shapes our decisions and behaviors. Each episode of 'Manipulation Games' will take you on a journey through fascinating topics at the intersection of psychology and marketing. Fr ...
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Augustus Caesar PR Masterclass: Marketing Psychology Lessons from Ancient Rome, "The Boy" Emperor
1:10:05
1:10:05
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1:10:05
Lets discuss the marketing psychology behind Augustus, Rome's first emperor, in this episode of Manipulation Games: Psychology & Marketing. Gene and Darren, joined by Dr. Ian Silva, a PhD in Classics from Princeton, explore Augustus’ rise to power and his revolutionary use of branding, propaganda, and public perception to shape history. From his un…
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Starting a Cult: The Psychological Tactics High Control Groups Use To Terminate Thought
2:13:59
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2:13:59
We explore cults and the thought terminating tactics they use to manipulate and control those trapped within them. You'll learn about red flags to look out for, and how to draw the line between a dangerous cult tactics or cultish behavior. You'll also learn to answer the simple question, "Are you in a cult?" by outlining the cult tactics that cause…
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Unlocking Charisma: How Power and Warmth Can Develop Irrational Influence Through Emotional Resonance
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2:00:06
We discuss the psychology of charisma on the topic of "Becoming Magnetic" We break down the enigmatic qualities that make some people irresistibly charismatic and others struggle to connect, despite being equally capable or talented. Emotional Resonance & Charisma, the art of influence isn't always logical! If you've ever wondered why certain indiv…
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Becoming Someone Else: Personas, Alter Egos, Masquerades, and Playing the Fool
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1:30:41
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1:30:41
We dig deep into the transformative power of personas, masks, and alter egos. Discover how becoming someone else can actually lead you to your most authentic self and help you break through psychological barriers holding you back. Episode Highlights: 1. Ego Protection & Freedom from Being Yourself - Historical Significance of Masks: Explore how mas…
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Unlocking Hypnosis: Influence and Marketing Techniques Using the Power of Descriptive Language
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1:02:07
Gene and Darren explore the real-world impact of hypnosis, explaining how it works and how it's used in both therapy and marketing. We look into the science behind neuroplasticity and show how vivid, descriptive language can guide people into certain emotional states, making them more open to suggestions and influence. We also discuss how hypnosis …
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How Google Lost Its Way: From "Don't Be Evil" to Illegal Monopoly with Andrew Bloom
1:27:27
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1:27:27
Inside Google's Ad Monopoly: Unveiling the DOJ's Major Decision and Future In this eye-opening episode of the Manipulation Games: Psychology & Marketing podcast, we dig deep into the remarkable revelations about Google's alleged monopoly and the significant decision by the Department of Justice that found the tech giant in violation of Section 2 of…
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Understanding Persuasion and Rhetoric from Ancient Rome with Dr. Ian Silva
1:17:22
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1:17:22
We are joined by Dr. Ian Silva, a PhD in Classics from Princeton, to explore the art of rhetoric in ancient Rome and lessons we can learn from the past on the art of influence. Dr. Silva delves into the political strategies of iconic figures like Gaius Gracchus, Cicero, and Julius Caesar, highlighting how their persuasive speech and rhetorical mast…
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Dark Triad of Toxic Personalities: Understanding Narcissism, Psychopathy, and Machiavellianism
1:31:04
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1:31:04
Do you know a narcissist, Machiavellian, or psychopath in your life? Please share your story! Welcome to this episode of Manipulation Games: Psychology & Marketing podcast, where we explore the murky waters of dark personalities and relationships. We're diving deep into the dark triad: narcissism, Machiavellianism, and psychopathy, uncovering the e…
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What We Learned Starting a Podcast Network: The First 90 days
1:18:44
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1:18:44
We are excited to take you behind the scenes of our journey over the first 90 days of launching our podcast Manipulation Games and our network Envoice Media. We dive into the motivation behind starting a network of podcasts, the challenges we faced, and the strategies that fueled our growth. With data gathered from our podcasts to leveraging metric…
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The Transformative Power of Measurement: Achieving Your Goals with Precision
1:24:36
1:24:36
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1:24:36
In this episode of the Manipulation Games: Psychology and Marketing Podcast, we explore the profound impact of measurement on achieving goals in various aspects of life. We discuss how tracking and measuring behavior can drive progress in areas such as financial goals, health and fitness, learning new skills, and job searches. Through a mix of theo…
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Visual Manipulation: Photography & Videography with Maryna
1:14:23
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1:14:23
We are joined by special guest Maryna, a photographer, videographer, and host of the "Just Fake It" podcast. Lets talk about the art and science of visual manipulation in advertising, marketing, and photography. Our guest, Maryna, shares her journey as a photographer and videographer, emphasizing the importance of visual storytelling in marketing. …
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Communicating with Your Eyes: How Our Eyes Betray & Influence Others
1:06:20
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1:06:20
We're going to talk about the power of communicating with your eyes! We start by exploring the cooperative eye hypothesis, which explains how the visible whites of our eyes play a crucial role in nonverbal communication. Unlike other primates, human eyes are designed to communicate direction and intention, enhancing cooperation and survival. We tak…
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Bayesian Thinking & Audience Targeting: Chasing the Inverted Unicorn with Andrew Bloom
1:03:02
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1:03:02
We are joined by data-nerd and audience marketing expert Andrew Bloom from Neustar's global business solutions. Andrew shares insights on data-driven marketing, Bayesian thinking, and the intricate world of programmatic advertising. The hosts delve into Andrew’s journey from freelance hustler to ad tech expert, providing listeners with a comprehens…
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Body Language and Threat Level: How Top Manipulators Navigate People's Defenses
1:36:03
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1:36:03
We explore the nuanced world of body language and its critical role in marketing and personal interactions. We delve into how understanding and manipulating body language can be a powerful tool in navigating people's defenses and influencing their actions. Key Points: - Introduction to Body Language: The hosts begin by discussing the fundamental as…
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Crafting Compelling Copy: Bending Reality with Words
1:02:59
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1:02:59
In this episode of "Manipulation Games: Psychology & Marketing," join hosts Gene and Darren as they unravel the intricacies of copywriting—a crucial element in the toolbox of any marketer. From the basics of copywriting to its profound impact on consumer behavior, this discussion takes you on a deep dive into how words can influence and persuade. G…
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Is Marketing Like Gambling? Hedging Your Bets in Marketing
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59:09
Welcome to "Manipulation Games: Psychology and Marketing," where we peel back the layers of the marketing world to reveal the psychological strategies and data-driven insights that make it tick. Join us as we dive deep into the mechanisms behind effective advertising and how to maximize the 'aha' moments that lead to success. In this episode, we ex…
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Alien Hand Syndrome: Battle of the Brains
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56:44
In this episode of "Manipulation Games: Psychology & Marketing," hosts Darren and Gene delve into the cerebral tug-of-war that underpins our decision-making processes. The episode kicks off with a captivating discussion on the intriguing psychological phenomenon of alien hand syndrome, setting the stage for a broader exploration of how this reflect…
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Defining Glamour: The Art of Visual Persuasion in Marketing
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51:37
Welcome to "Manipulation Games: Psychology and Marketing," where we dive deep into the strategies that shape perceptions and drive consumer behavior. In this episode, titled "Defining Glamour: The Art of Visual Persuasion in Marketing," hosts Darren and marketing expert Gene Alder explore the fascinating world of glamour—its history, impact, and ap…
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Embracing the Chaos: First Step of Our Podcast
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Welcome to the inaugural episode of our yet-to-be-named podcast, where we dive headfirst into the world of creativity, randomness, and the beauty of letting things evolve organically. Your hosts, Gene Alder and Darren Kim, embark on a journey of exploration, not just into the vast world of marketing and psychology but into the very fabric of our be…
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