Welcome to the Soulful Sales Show where we talk about believing in the value of your offers, getting them in front of your right people, and selling more of what you do in YOUR unique way. Find out more at https://ruthpoundwhite.com or follow Ruth on Instagram @ruthpoundwhite
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#50: Sell Your Business Experiments With Ruth Ridgeway
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Today’s episode is all about something that’ll help you meet your business goals AND get paid along the way to reaching them. I’m talking about creating and selling your business experiments. Today's guest, Ruth Ridgeway, is a serial business experimenter & rule breaker who focuses on showing people how to create more freedom, fun & passive income …
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#49: How To Reconnect To Yourself (& Why It Will Boost Your Business)
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If you’re in a season of getting all the things done, working on big goals and focusing on practical action steps but are craving more connection to yourself, then this episode is for you. I’ll share how and why it’s so important to stay grounded to boost our sales and more importantly improve our wellbeing as business owners. Quotes From This Epis…
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#48: 5 Low Lift Special Offer Ideas (For Black Friday, End of Year or General Flash Sales)
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If you know you want to run a special discounted offer or a flash sale, but you need to keep it simple and low energy, this episode is for you. Quotes From This Episode: 10:53: "Just send some emails out to your past clients, give them a special offer to come back and work with you." 12:23: "Let it be easy." 14:14: "If it doesn't feel good, you can…
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#47: How to Feel Less Anxious When You Launch (3 Practical Strategies)
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No matter how long you have been in business, launching can bring up all the feelings. So in today's episode, I'm sharing 3 practical strategies to help you feel less anxious when you launch. Quotes From This Episode: 03:49: "The more I can schedule in advance, the more able I am to detach from the launch." 08:15: "Sometimes when a launch doesn't g…
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#46: Why I Set Big Goals, Why You Might Not, and a Peek Behind the Scenes
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It is so easy to freak out, beat yourself up or start worrying about your entire business when you have a bad month. If you haven’t made as many sales as you wanted to this month, here’s how I suggest you approach it instead. Quotes From This Episode: 02:12: "I often set goals that I fail to hit" 06:49: "When I set a big and exciting goal, it total…
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#45: What to Do When You Have a Poor Sales Month
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It is so easy to freak out, beat yourself up or start worrying about your entire business when you have a bad month. If you haven’t made as many sales as you wanted to this month, here’s how I suggest you approach it instead. Quotes From This Episode: 00:55: "It's important to allow ourselves to freak out if that's how we feel, but we need to find …
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#44: Black Friday Sales: Yes or No? (How to Make an Empowered Decision About What You Want to Do)
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Are you on the fence about whether to run a Black Friday offer? Maybe it feels too noisy or overwhelming, but you also don’t want to miss out on a good opportunity. Here are a few questions to help you make an empowered decision either way, and to do it all without the stress. Quotes From This Episode: 00:02: "The energy around Black Friday in prev…
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#43: YOU Are Your Unique Selling Proposition
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So many of us are trying to sell our offers in such a strategically perfect way that we actually end up watering down what makes them stand out to our best-fit customers: and that is the unique personality and experience we bring to the table as individual and imperfect humans, which is what today’s episode is all about. Quotes From This Episode: 0…
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#42: How to Feel Comfortable Sending More Sales Emails
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If you have ever worried that you’re annoying people by sending too many emails, bottled out of that final launch email, or buried your sales links within reams of content then today’s episode is for you, where I’ll share 6 tips to help you feel comfortable sending more sales emails. Quotes From This Episode: 02:44: "Tip number 1 is for you just to…
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#41: Why I Disappeared for 2.5 Months: Radical Prioritisation, Capacity & What’s Next For This Podcast
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Welcome back to the Soulful Sales Show. It has been a while since I have released a new episode, it's actually been two and a half months. And that is exactly what I'm here to talk to you about today. Quotes From This Episode: 4:58: "One big theme of this year for me has been accepting the mess." 10:43: “It's okay to take breaks. It's okay to recal…
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#40: Selling, Your Way as a Neurodivergent Human With Claire Paniccia
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Whether it’s productivity advice, or content creation advice, or whatever fill-in-the-blank sales strategy is the “must-do” of the moment, for some of us, the usual advice just doesn’t seem to work, no matter how hard we try. If whatever the “gurus” are telling you to do feels like pushing boulders uphill, today’s episode is for you. Episode Highli…
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#39: Setting Courageous Sales Goals Backed by Self-Belief With Vicky Shilling
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Ever set yourself big goals only to find that they didn’t feel so great after all? So many of us are setting goals from a place of self-doubt, and today’s episode is all about how to shift to a place of self-kindness and still set goals that stretch us in the right ways. Episode Highlights: 💭 [01:00] "Courageous sales goals are bringing it back to …
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#38: Manifesting the Business You Desire by Being Yourself With Shantini Rajah
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Have you ever felt like you needed to just push through or suppress any feelings of disappointment and fear along the way to building a successful business? If so, today’s interview is for you. Episode Highlights: 💭 [11:48] "The universe loves us for who we truly are and who we are being in the moment" 💭 [12:15] "Being ourselves is the most powerfu…
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#37: A New Month Sales Check-In
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It’s the start of a new month and we’re nearly half way through the year, so let’s talk about checking in with your sales goals, what questions to ask yourself, and how to make the best sales decisions going forward. Link to the new Midyear Momentum offer mentioned in this episode. Quotes From This Episode: 5:05: "Our feelings impact the goals we s…
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#36: Selling Courses the Sustainable Way by Cultivating Real Relationships With Susannah Conway
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Have you ever felt like you need to be more “shiny” in your business, or that you need to fit yourself into a box that doesn’t feel like you and you worry how you’ll ever make that work when it comes to selling and delivering your offers in a sustainable way? If so, today’s episode is one big permission slip to do things differently. Episode Highli…
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Have you ever gotten so overwhelmed by all the potential ways you could show up and sell your stuff that you end up not doing anything? Or ever find yourself second guessing and wondering if you should be doing things differently? In this episode, I'm gonna share my favorite exercise for clearing through all of that and figuring out your most align…
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#34: Selling When You're Struggling
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We ALL have periods of struggle in our life and business, and I’ll be honest with you, the first few months of 2024 were rough for me. There are a few things you can do to make it easier to keep selling during those times, which is what this episode is all about. I'll share the practical tips that have helped me so far this year, but more important…
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#33: Selling Openly & Authentically With Ekaterina Ward [Soulful Selling Stories]
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Have you ever caught yourself thinking that you don’t have the right energy or personality to sell effectively, that you just don’t like selling, or that you need to be somebody you aren’t in order to make it all work? If so then today’s soulful selling story is for you. Ekaterina's links: Website Instagram Freebie: Life & Biz Assessment Ekaterina …
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#32: 10 Reasons to Join the Soulful Sales Society (In My Members’ Own Words)
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Doors to the Soulful Sales Society membership are about to close for a while, so in this quick bonus episode I’ll share 10 reasons why now is the chance to join. The membership closes May 1st. Click here to read more about it. Highlighted Member Testimonials "The sell everyday challenge has been so joyful... It gets to be easy." ~ Karen Webber "My …
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#31: My Soulful Selling Story - Part 2, Selling Every Day [Soulful Selling Stories]
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Selling every single day. The thought of it might bring up feelings but to me it is actually no big deal. So here is my selling story sharing how I reached a place of indifference and ease around daily selling. Related episodes: Episode #19: Part 1 where I talk about my visibility strategy that informs my daily selling Episode #14: 4 Lessons From S…
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#30: The Role of Trust & Relationship-Building In Sales With Monica Herald [Soulful Selling Stories]
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There are so many ways we could be selling our stuff, but that doesn’t mean we have to. Today’s soulful selling stories guest is sharing how possible it is to share from a place of values, trust and relationship-building, to bring in a flow of client referrals without even having a website. Monica's links: Website (Sanctuary Saloon) Facebook Substa…
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#29: The Power of Selling Every Day & Detaching From the Results With Anna Sabino [Soulful Selling Stories]
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There’s a powerful mindset shift that comes with challenging yourself to sell everyday, one that can help you detach from the numbers and more quickly experiment with what really works for you. Which is what today’s episode is all about. Anna's links: Website Instagram Freebie: 3 Day Instagram 10K Challenge - Self-Paced Anna Sabino (she/they) is a …
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#28: Intuitive Action-Taking & Selling Your Offer Before You’re “Ready” With Dawn Behm [Soulful Selling Stories]
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There are so many things to consider when it comes to selling and delivering our offers. Setting up the perfect sales page, payment system and course platform are all things that can feel like massive hurdles that can get in the way of simply selling what it is that you do. What if you did it all imperfectly without all of that stuff in place and j…
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#27: Embracing Imperfect Sales & Figuring It Out as You Go With Nimisha Kantharia [Soulful Selling Stories]
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There is no such thing as a perfect offer, perfect messaging, or perfect pricing. And, as hard as it can feel, the way to figure out what’s truly right for you is to allow yourself to show up, see how it goes, and tweak along the way. Which is what today’s episode is all about. Nimisha's links: Instagram Freebie: Daily Mindful Moments Journal Nimis…
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#26: From Terrified to Sell to Trusting Your Inner Voice With Rachel Shillcock [Soulful Selling Stories]
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Ever found yourself excited and focused to create the thing, but when it comes to selling it you just give up too soon or stop talking about it? If so, this episode is for you. Rachel's links: Website Instagram Quiz: What Season of Business Are You In? Rachel (but most people call her Rachilli) is a chronically-ill (and proud) brand strategist & cr…
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