Watch now at youtube.com/@LightsCameraConversation or listen on iHeartRadio or your favorite podcast platform! ★ Join entertainment entrepreneurs Walid Chaya and Kavita Raj over a drink on "Lights Camera Conversation," the ultimate Hollywood insider podcast. Discover the glamorous-yet-authentic sides of show business, experience Hollywood special guests, and find inspiration for music, film lovers, and creative professionals alike. Walid Chaya, actor, director, and writer based in Los Angele ...
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Discover the transformative power of GenAI, Data Analytics, Social Intelligence, and Physician Influencer Marketing that is shaping the future of pharma marketing. Join us, as we pave the pathway to a novel pharma marketing landscape, bringing to you conversations that meet at the intersection of technology and marketing. Hosted by Saumya Prakash, Co-Founder Multiplier AI Solutions, this podcast is spearheading the dialogues on disruptions in pharma marketing. Know more about us at: https:// ...
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S3E14. Roxy Shih's Emmy-Nominated Filmmaker Journey
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Entertainment entrepreneurs Walid Chaya and Kavita Raj welcome special guest Roxy Shih, Emmy and Critics Choice Nominated Taiwanese American Director/Writer, and fellow podcaster. Nominated for best directing at the Daytime Emmy’s for “Dark/Web”, she's also directed episodes for “The Haunted Museum.” Notably, “List of a Lifetime,” her feature for B…
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From Battlefields to Boardrooms: Transformative Leadership Secrets in Pharma
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In this episode of Pharma Marketing Playbook, we sit down with Atul Suri, Strategic Business Unit Head at Alembic Pharmaceutical Limited. Atul's remarkable journey spans from his distinguished military service to a leading role in the pharmaceutical industry. He shares his unique perspective on leadership, the importance of adaptability, and how AI…
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Transforming Pharma : AI, Data Analytics and Ethical Marketing with Industry Leader Thambu Raj Anthuvan
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In this episode of the "Pharma Marketing Playbook" series, Saumya Prakash interviews Thambu Raj Anthuvan, Senior Vice President at USV Private Limited, to explore the dynamic intersection of data analytics and AI in the pharmaceutical industry. Together, they discuss how these cutting-edge technologies are transforming marketing strategies, from di…
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Revolutionizing HCP Engagement: The Power of AI-Driven Solutions in Pharma
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Unlock the power of AI in pharma marketing with our latest episode featuring industry veteran Amaninder Singh Dhillon. From his journey as a trainee to a franchise lead at AstraZeneca, Dhillon shares invaluable insights on leveraging AI for personalized HCP engagement. In this episode, we explore: How data digitization forms the backbone of AI-driv…
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S3E13. Performer Max Larsen's LA, Vegas and Netflix Journey
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Hollywood insiders Walid Chaya and Kavita Raj welcome special guest Max Larsen, a multi-talented artist from the world of dance, music and acting. Max recently dazzled audiences in "Dita Las Vegas," a Jubilant Revue, where he shared the stage with the Queen of Burlesque herself, Dita Von Teese. You may also recognize him from his appearance on the …
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Evolving landscape of personalized Pharma Marketing with Dr. Kavita Lamror
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Explore the dynamic shift from traditional to digital marketing strategies in the pharmaceutical sector that is being triggered and drive by GenAI. Join us for a fascinating conversation with Dr. Kavita Lamror, a leading expert in real-world evidence and digital transformation at Maxis Clinical Sciences. In this episode, Dr. Kavita delves into how …
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S3E12. Lamayah Music from Brooklyn to Hollywood
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Showbiz pros Walid Chaya and Kavita Raj welcome special guest singer and songwriter Lamayah for an electrifying conversation. Get to know Lamayah, the Brooklyn-born music sensation captivating Hollywood with her soulful essence, mesmerizing vocals, and captivating journey shared exclusively in this interview Lamayah's musical prowess extends beyond…
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From Lab Coats to Boardrooms, Decoding Pharma's Global Marketing Evolution
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Can you imagine how exclusivity showcased the critical importance of adaptable strategies in the pharmaceutical industry? In this episode, embark on an illuminating journey through the evolution of pharmaceutical marketing as your host Soumya Prakash engages in a thought-provoking dialogue with industry luminary Salil Kallianpur. In this podcast Mr…
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S3E11. Hollywood Moms' on Raising Showbiz Kids - Part 2
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Entertainment entrepreneurs Walid Chaya and Kavita Raj present a special two-part episode featuring two Hollywood moms who are the driving force behind their children's showbiz careers in music, dance, and acting. This is part 2 of 2. Meet our two Special Guests, first Andrea Knoche, a dynamic mother and podcaster who fosters the talents of her two…
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S3E10. Hollywood Moms' on Raising Showbiz Kids - Part 1
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Entertainment entrepreneurs Walid Chaya and Kavita Raj present a special two-part episode featuring two Hollywood moms who are the driving force behind their children's showbiz careers in music, dance, and acting. This is part 1 of 2. Meet our two Special Guests, first Andrea Knoche, a dynamic mother and podcaster who fosters the talents of her two…
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From Data to Diagnosis How AI is Shaping Pharma Marketing
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Is AI the game-changer the pharmaceutical industry has been waiting for? Join your host Saumya Prakash as she unpacks this pressing question with Gauri Chaudhary, the co-founder of Brand Inner World and the author of "The Perfect Pill: 10 Steps to Build a Strong Healthcare Brand." Gain a new perspective as Gauri categorizes the industry into three …
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S3E9. Actor Haaz Sleiman's Journey in Hollywood Film & TV
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Showbiz pros Walid Chaya and Kavita Raj engage in a compelling conversation with the talented actor Haaz Sleiman. From his pivotal role as "Tarek" in THE VISITOR to his recent appearances in Apple+'s LITTLE AMERICA, Marvel's THE ETERNALS, and the Emmy-winning series NURSE JACKIE, his talent knows no bounds. Sleiman's acting journey is as diverse as…
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S3E8. Meet C:3 Music Producer & DJ Fusing Global Sounds into EDM Hits
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Hollywood insiders Walid Chaya and Kavita Raj welcome special guest Music Producer and DJ C:3, a Lebanese music producer and DJ, merging global influences to unify EDM enthusiasts worldwide. Join us for an exclusive discussion about his latest track, "High in Dubai," featuring Felix Kesso, and catch the radio premiere of "Detras Del Dinero," droppi…
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Pharma Marketing’s Evolution from Manual Arithmetic to Artificial Intelligence
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26:05
Ever wondered how the pharmaceutical industry transitioned from manual records to cutting-edge AI solutions? In this episode, gain a deep understanding of this evolution as your host Saumya Prakash stirs up an enlightening conversation with Mr. Vivek Hattangadi, who brings nearly 50 years of industry wisdom. Listen in as Mr. Vivek recounts the tran…
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S3E7. Ani Avetyan Inside Hollywood Casting and Producing
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Entertainment entrepreneurs Walid Chaya and Kavita Raj engage in an inspiring conversation with another special guest, the inspiring Hollywood Casting Director & Producer, Ani Avetyan. Ani is renowned for her 14-year tenure casting TNT's hit television series, "The Closer," and its spinoff, "Major Crimes," among many additional TV shows and films s…
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S3E6. Austin Valli's Hollywood Journey: From Modeling for Major Brands to Film Stardom
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Hollywood insiders Walid Chaya and Kavita Raj sit down with the multi-talented Austin Valli to delve into his fascinating journey in Hollywood. Tune in every Thursday for new episodes, available on YouTube and wherever you listen to your podcasts. Austin can be seen in commercials and print for top fitness brands like Adidas, Reebok, and Under Armo…
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S3E5. Season 3 Returns: Rawan Chaya’s Grammy Week Journey and New Single ‘Wanna Rock'
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Entertainment entrepreneurs Walid Chaya and Kavita Raj return to season 3, kicking off with drinks and conversation with their special Hollywood guest, Rawan Chaya. Rawan, a singer/songwriter and music producer, is also Walid's sister. Tune in every Thursday for new episodes, available on YouTube and wherever you listen to your podcasts. In this se…
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Transforming Pharma Marketing with AI: A Deep Dive with Ganesh Chakkarwar
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What if artificial intelligence could revolutionize the way we market and treat health conditions? Join us as we welcome Ganesh Chakkarwar takes us on a fascinating journey from the early days of transitioning from physical to digital processes, right up to his current focus on incorporating AI into pharma marketing. Sparked by a capstone project o…
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Data-Driven Decisions: Transforming Pharma Sales
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29:37
How can you personalize your messaging to physicians for greater prescription intent? What are people saying about your brand? How can you make your marketing efforts more precise and effective? These and many more questions are answered on this podcast, which is here to serve as a playbook for all your pharma marketing needs. Don’t be left behind …
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In this special announcement episode, entertainment entrepreneurs Walid and Kavita share exciting news: their show has a new home at Rukus Avenue Radio, free on the iHeartRadio app starting February 9, 2024. If you miss the on-air premieres every Friday at 3pm PT, the episode will be available on all podcast platforms about a week later. Initially …
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S3E4. Sri's Legacy: Daughters Lara Raj's KATSEYE Girl Group & Rhea Raj's Independent Music Success
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Entertainment entrepreneurs Walid and Kavita return with a special guest featuring father Sri Rajagopalan, proud parent of music artists Rhea & Lara Raj. Sri, who is also Kavita's husband, joins the conversation to discuss their daughters' remarkable rise to success in the music and entertainment industry. The discussion delves into the importance …
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S3E3. Film Set Exploration: On-Location vs. Sound Stage Dynamics
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Entertainment experts Walid and Kavita explore filming nuances between real on-location shoots and sound stage productions. They share insights from varied set experiences, discuss challenges of using green screens, and highlight the actor's role in crafting believable settings. They reminisce about shooting 'Messy,' the music video for Kavita's da…
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S3E2. UCB & BroadwayWorld Winner Donzell Lewis Embracing Authenticity in TV & Film
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Join hosts Walid and Kavita for an exciting episode featuring the versatile artist, Donzell Lewis. Growing up in Virginia, Donzell honed his skills in martial arts, acting, and directing. His journey led him to meet Walid during their time in college at acting school, fostering a lasting friendship and professional collaboration from VA to LA. Catc…
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S3E1. Jumpstarting 2024 in Hollywood: Actor's Pilot Season & Musician's Grammys
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In the winter premiere, entertainment entrepreneurs Walid and Kavita kick off Season Three by delving into Pilot Season 2024. They cover its history, changes, and what actors can expect in the coming year. Walid discusses the audition process and casting directors' expectations for booking TV Series Regulars. Similarly, Kavita shares insights for m…
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[REPLAY] S2E12. Entertainment Mastery: Elevating Artist Goals for the New Year
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Entertainment experts Walid and Kavita discuss the art of goal setting for artists and preparing New Year's resolutions as 2023 comes to a close. Walid suggests starting with a gratitude list as his preferred method for achieving goals, while Kavita advocates for self-reflection and prioritization as her favored approach. They explore various metho…
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[REPLAY] S2E8. Brandon Hudson's Journey: From Broadway's 'Hamilton' to Performing with Dolly Parton & Music Icons
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48:41
Join hosts Walid and Kavita as they embark on a captivating new episode featuring the versatile artist, Brandon Hudson. Hailing from Central Illinois, Brandon's career boasts a dazzling array of accomplishments across stage, screen, and even the director's chair. From performing in the Original Broadway Cast of both "Hamilton" and "Head Over Heels"…
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[REPLAY] S2E5. Arab American Casting's Hamzah Saman: From Acting to CSA Casting Director
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31:12
Hollywood trailblazers Walid and Kavita welcome a truly extraordinary guest to this episode! Join us in a fascinating conversation about casting and the incredible journey of Lebanese-American actor and CSA Casting Director, Hamzah Saman. Hamzah, the visionary behind Arab American Casting and MENASA Actors, humbly boasts a portfolio of over 40 film…
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[REPLAY] S2E2. Chelly's Journey: From Music to Actor in 'Modern Family' and Netflix's 'Never Have I Ever'
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In an exciting addition to their ongoing podcast season, entertainment entrepreneurs Walid and Kavita are thrilled to introduce a series of special guests, and they're kicking it off with a bang! Get ready to meet the multi-talented Indian-American artist, Chelly—the first in a lineup of extraordinary guests set to grace the show. Chelly's impressi…
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PR & Communication Agency GenAI Playbook: Decoding trends and best practices
18:46
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18:46
Get ready to unveil the intriguing intersection of AI and medical communication in an immersive conversation with Vikram Kumar, the visionary CEO of Multiplier AI as he is hosted by Saumya Prakash on Pharma Marketing Playbook. Want to outshine your competitors and make your mark in the fast-evolving landscape of AI? This episode promises to equip y…
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S2E12. Entertainment Mastery: Elevating Artist Goals for the New Year
39:13
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39:13
Entertainment experts Walid and Kavita discuss the art of goal setting for artists and preparing New Year's resolutions as 2023 comes to a close. Walid suggests starting with a gratitude list as his preferred method for achieving goals, while Kavita advocates for self-reflection and prioritization as her favored approach. They explore various metho…
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S2E11. Lara Raj: Kavita's Daughter, Rising to Pop Stardom in KATSEYE Global Girl Group
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40:01
Join showbiz visionaries Walid and Kavita as they celebrate a milestone in Kavita's daughter Lara Raj's career: her music debut as a key member of the new global girl group, KATSEYE, formed through Geffen Records in collaboration with HYBE x Universal Music Group for 'The Debut: Dream Academy.' Lara joins talents including Manon, Sophia, Daniela, M…
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S2E1O. From Disney & Dance to Fashion: Nanette Wilson on Daughter Ciara Riley Wilson's Hollywood Journey
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49:38
Esteemed entertainment moguls Walid and Kavita return with an intriguing episode featuring a special guest, Nanette Wilson, the mother and influential force behind artist Ciara Riley Wilson. Ciara Riley Wilson, an actor, dancer, and rising fashion designer, originally from Portland, Oregon, made her mark in competitive dance before pursuing acting …
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Data Insight Playbook: Tools and Training for marketing effectiveness
24:29
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24:29
Listen in as podcast host Saumya Prakash uncovers the world of pharma marketing and analytics with our guest Mr. Praveen Mathur, Vice President, Analytics, Amp Idea, Inc. With a wealth of experience spanning over three decades, Mr. Praveen provides an insightful perspective on how AI and data have revolutionized pharma marketing. Some of the key as…
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S2E9. Hollywood Artist-Agent Relationship: From Search to Sign
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36:45
Join entertainment entrepreneurs Walid and Kavita as they delve into the nuanced dynamics of the Artist-Agent relationship. From fostering trust to maximizing creative potential, they provide invaluable insights for artists about working with both Agents and Managers. Discover how to effectively communicate with your rep, learn the essential questi…
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S2E8. Brandon Hudson's Journey: From Broadway's 'Hamilton' to Performing with Dolly Parton & Music Icons
48:41
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48:41
Join hosts Walid and Kavita as they embark on a captivating new episode featuring the versatile artist, Brandon Hudson. Hailing from Central Illinois, Brandon's career boasts a dazzling array of accomplishments across stage, screen, and even the director's chair. From performing in the Original Broadway Cast of both "Hamilton" and "Head Over Heels"…
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S2E7. Discover Your Type: Crafting a Personal Brand for Entertainment Entrepreneurs
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47:18
Esteemed industry leaders Walid and Kavita delve into the world of Personal Branding in entertainment. They guide actors in discovering their unique type and help musicians find their distinctive sound. By dissecting the key elements that set artists apart, they offer practical advice for building a standout brand. Drawing inspiration from Hollywoo…
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S2E6. Beyonce's Evolution from Destiny's Child to Her Renaissance World Tour
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Entertainment Visionaries Walid and Kavita return with a dedicated episode on the incomparable Beyoncé. Walid traces her extraordinary journey from 1993 to her recent Renaissance World Tour, while Kavita joins in to dissect the qualities and moments that cement her as an icon. From tender moments to bold choices like parting ways with her father as…
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S2E5. Arab American Casting's Hamzah Saman: From Acting to CSA Casting Director
31:12
31:12
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31:12
Hollywood trailblazers Walid and Kavita welcome a truly extraordinary guest to this episode! Join us in a fascinating conversation about casting and the incredible journey of Lebanese-American actor and CSA Casting Director, Hamzah Saman. Hamzah, the visionary behind Arab American Casting and MENASA Actors, humbly boasts a portfolio of over 40 film…
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Welcome to the epicenter of innovation, where pharma marketing meets Data, GenAI, Social intelligence, Influencer Marketing, and Scientific listening. On this podcast, there is a playbook for every pharma marketing need of yours! Meet your host: Saumya Prakash is an accomplished entrepreneur and tech enthusiast, specializing in AI and IT Software w…
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S2E4. Cancel Culture Unveiled: Celebrities, Courtrooms, and Public Opinion
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38:07
Entertainment Entrepreneurs Walid and Kavita are back at the table to tackle the prominent issue of cancel culture. They dive into various subjects, including celebrity slip-ups, courtroom dramas, and public opinion battles. They also explore how both brands and individuals are becoming more aware of their actions and their impact. Together, they b…
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S2E3. Podcasters Andrea Knoche & Katie LeBlanc: Dating After Divorce and Raising Talented Kids from Kidz Bop, Nickelodeon & More
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Esteemed entertainment entrepreneurs Walid and Kavita are back with a riveting episode, this time featuring not one, but two extraordinary guests as part of their ongoing special guest appearances. Meet Andrea Knoche and Katie LeBlanc, both mothers of performers and co-hosts of the engaging podcast "From Mrs. To Ms." Andrea's journey encompasses a …
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S2E2. Chelly's Journey: From Music to Actor in 'Modern Family' and Netflix's 'Never Have I Ever'
44:31
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44:31
In an exciting addition to their ongoing podcast season, entertainment entrepreneurs Walid and Kavita are thrilled to introduce a series of special guests, and they're kicking it off with a bang! Get ready to meet the multi-talented Indian-American artist, Chelly—the first in a lineup of extraordinary guests set to grace the show. Chelly's impressi…
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S2E1. Season Two Premiere: Mindset Matters: Sustaining Success in Showbiz
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In the Fall premiere, Walid and Kavita kick off Season Two by delving into the art of maintaining a winning mindset as artists. Sharing highlights from their daily routines and practices, they reveal the secrets to staying efficient and avoiding burnout. Kavita emphasizes the connection between mind, body, and spirit, stressing the importance of se…
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S1E8. Cultural Appropriation in Media: Sensitivity, Authenticity, and Ai
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33:11
Entertainment trailblazers Walid and Kavita discuss cultural appropriation in media and their sensitivity towards the topic due to their immigrant background and multiple cultural identities. Kavita explores when appropriation can be appreciated, focusing on dancing, fashion, and music videos. Walid examines the ethical aspects of actors taking rol…
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S1E7. Collaborative Friendships: Personal and Professional Relationships Revealed
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Creative minds Walid and Kavita are back to share their profound wisdom on nurturing personal and professional relationships. Kavita highlights the importance of sharing workloads, transparency, and referrals, while Walid delves into the significance of setting boundaries and maintaining clear communication. As they unlock the secrets of transformi…
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S1E6. Navigating Industry Downtime: Resources for Entertainment Artists
30:28
30:28
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30:28
Showbiz visionaries Walid and Kavita reconvene for an inspiring conversation on navigating industry downtime. They exchange valuable insights on securing temporary jobs, resourcefulness, and leveraging their community network. Encouraging fellow artists to focus on bigger goals and self-improvement during lulls, they explore refining skills, revamp…
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1
S1E5. From Prep to Performance: On-Set Expectations Explored
33:22
33:22
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33:22
Entertainment entrepreneurs Walid and Kavita explore on-set dynamics and the essence of a winning set. Kavita stresses the crucial role of creating a comfortable and uplifting environment with kindness, while emphasizing the importance of preparation for talent and companions. Walid shares invaluable advice for aspiring filmmakers, guiding them to …
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1
S1E4. Growing Up In Hollywood: Minors, College and The Actors Strike
36:14
36:14
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36:14
Entertainment entrepreneurs Walid and Kavita discuss growing up in the industry, legal issues for minors, the relevance of performing arts college, and both positive and challenging experiences for young performers. They also touch on Justin Bieber's unique encounters as a child in the industry. The duo emphasize the importance of community, commun…
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S1E3. Diversity in Entertainment: Community, Collaboration, and Color-blind Casting
31:30
31:30
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31:30
Entertainment entrepreneurs Walid and Kavita uncover the vibrant landscape of diversity within the entertainment industry, offering valuable insights on how underrepresented artists can carve their path through community, collaboration, and color-blind casting. Explore their recommended resources for aspiring talents and celebrate the groundbreakin…
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S1E2. The Social Media Game: Talent, TikTok & Titanic
29:07
29:07
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29:07
Entertainment entrepreneurs Walid and Kavita delve into "The Social Media Game" as part of the artist's journey. Kavita explores how TikTok revolutionizes music, connecting artists to vast audiences, trolls included. Meanwhile, Walid highlights the vital role of online presence in talent discovery, uncovering the crucial factors that truly matter i…
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