show episodes
 
Artwork

1
Mpower Podcast for mums in business

Nicola Huelin Mpower mums in business

Unsubscribe
Unsubscribe
Havi
 
Have you taken on the challenge of building a successful business while raising a family? The Mpower podcast for mums in business, hosted by Nicola Huelin, founder of Mpower, award-winning business coach & mentor, marketing strategist, TEDx speaker, author (The Invisible Revolution) gives heart-centred female entrepreneurs the inspiration, business insights and practical advice you need to build a business you love AND enjoy life with the ones you love most.
  continue reading
 
Artwork

1
Guardian Science Weekly

Guardian Science Weekly

Unsubscribe
Unsubscribe
Havi
 
The award winning Science Weekly is the best place to learn about the big discoveries and debates in biology, chemistry, physics, and sometimes even maths. From the Guardian science desk Ian Sample, Hannah Devlin & Nicola Davis meet the great thinkers and doers in science and technology. Science has never sounded so good! We'd love to hear what you think, so get in touch via @guardianaudio or podcasts@theguardian.com
  continue reading
 
Are you an ambitious marketer seeking new strategies and inspiration so that you can become an effective marketing leader? Welcome to Marketing Freed, the podcast designed to elevate your marketing game and inspire innovation. Each week, marketing expert David Richter sits down with a freelance marketing expert, to uncover the marketing strategies and techniques they’ve honed in their specialist field. Marketing Freed brings you regular inspiration for marketers, whether in-house, freelance ...
  continue reading
 
Artwork
 
We have raw, unscripted conversations with The Best in each industry—sharing their journeys, challenges, successes, and failures, available wherever you watch or listen to podcasts. Join our community to access our educational series for expert-driven foundational knowledge on life skills and financial literacy. Produced by: Maverick Levy and Ben Spiro Title Sponsor: Brinks Armored Account / brinksarmored.com Beverage Sponsor: PATH Water / drinkpathwater.com Website: Themaverickteams.com Pod ...
  continue reading
 
From Gotham City to the Walking Dead and everything in between, we take a deep dive into creating pop culture with directors, actors, writers, and artists as they interview each other, revealing behind-the-scenes stories and fun facts that even diehard fans don't know. Coming up in the first season is Robert Kirkman (The Walking Dead, Invincible) and Todd McFarlane (Spawn, The Amazing Spider-Man), two of the three Spider-Man: Across the Spider-Verse directors Kemp Powers and Joaquim Dos Sant ...
  continue reading
 
Artwork
 
Stories With Snapdragons invites some of our best storytellers at Snapdragons Nursery to read the children's favourite stories. Perfect to listen to, for that familiar, friendly voice from nursery. We love stories and love to read to the children and we hope you all enjoy listening too.
  continue reading
 
No Spoiler Reviews - Instant reviews with the surprises left in and the spoilers taken out. By subscribing to our podcast, you will be alerted to our instant reaction movie podcasts, where we cover every new release in 5-10minutes or less.
  continue reading
 
Ecolution is the podcast for kids who want to make a difference in the fight against Climate Change. Evie Kenny, a 14 year old Climate activist, takes a trip into the cloudy waters of our changing planet. For children aged 10+. Bronze award in the Climate category in the Irish Podcast Awards 2022. Part of the award-winning catalogue of junior podcasts for kids from RTÉ.
  continue reading
 
In the I F'd Up! podcast, host Noelle interviews guests from diverse career experiences on a mistake they made at work. Through honest and unfiltered conversations, guests unpack how they came to make a work mistake, how they navigated the fallout and what they learned in the process. By creating a space for honest discussions about how we show up at work, we hope to challenge limiting beliefs around value and perfectionism, fostering a shift in mindset and in life.
  continue reading
 
Loading …
show series
 
How did Shadi Bakour scale PATH to be the fastest growing beverage brand two years in a row? What are the key dynamics to a functional, profitable business? How does work life balance play a role in the life of a busy CEO? We get Shadi's insights on how to navigate the many challenging aspects of operating a business from an approachable, grounded …
  continue reading
 
How did the most famous dog in the world achieve success? What are the keys to growing an online brand, securing partnerships and brand deals, and becoming a full time creator? What does Cliff think of the new age of social media and what is his mindset when dealing with negativity? Meet Cliff Brush, better known as @BrodieThatDood's Dad, who gives…
  continue reading
 
As long as it’s good news, there isn’t a business owner in the world who wouldn’t want their company or product to be featured in the press. But with journalists receiving scores of cold pitches per day and responding to a tiny fraction of them, it’s often an aspiration that remains unfulfilled. Which is why I’m so pleased to be joined by Natalie S…
  continue reading
 
There has never been so much data floating around and accessible to the public, and with AI, the ability for anyone to analyse this data and make sense of it has never been easier. Along with the opportunity for organisations to use data as part of their own promotional activity, there’s also the challenge of the data uncovering other stories which…
  continue reading
 
There are a wealth of tools available to anyone who wants to improve the visibility of their website on Google. But one tool that’s often overlooked by business owners is Google Search Console. Not only does it provide a tonne of useful data, straight from the horse’s mouth, it’s also free. Which is why I’m so pleased to be joined by Dan White, an …
  continue reading
 
In Episode 3, we flew to Dallas, TX to meet with Dustin Eldridge, a prominent NFL Financial Advisor at his firm, Team PWM. We discuss the foundational knowledge surrounding investing, saving, growing wealth, the state of financial literacy... and much more. Dustin and his team have been staples in the family office advisor space for athletes, for o…
  continue reading
 
As industries go, retail is pretty cutthroat. Yes, there’s lots of potential customers, but there’s also a tonne of competition, often with very little differentiation, all of which leads to very tight margins. So, for marketing to work in retail it’s got to be effective and efficient, and with some research suggesting that email marketing delivers…
  continue reading
 
In Episode 2, we sit down and have a conversation with Lawrence Levy, the CEO & President of Levy & Associates, Inc., the nations leading tax resolution firm. We discuss the intricacies of the tax industry, balancing work and life, being a father, his success story, what it means to have a strong work ethic, and much more. Lawrence's team has been …
  continue reading
 
Every brand uses words in some shape or form to communicate with their audience. But most are so bland and full of corporate jargon that hardly anyone takes notice. Which is why I’m so pleased to be joined by brand message and voice specialist Olly Davy to explore how you can transform words into powerful tools that tap into the deepest motivations…
  continue reading
 
In this episode, SEO consultant Natalie Slater dives deep into the persistent myths and misconceptions surrounding SEO, discusses the impact of recent Google updates AI content, and shares essential tips for managing successful website migrations. In this episode, we discuss: Some myths and misconceptions about SEO How AI content has been impacted …
  continue reading
 
Despite rumours of its demise, email marketing continues to be one of the most cost-effective ways for businesses to reach, and sell to their customers. But, like many things in marketing, there’s a huge difference between the results you can achieve with a great email strategy vs one that’s merely OK. In this episode, I’m joined by Katja Mokotar, …
  continue reading
 
When it comes to getting your website to the top of Google, creating content that’s relevant and helpful for the searcher’s query is critical. But with infinite options for content you could create, how can marketers prioritise content that’s going to drive leads and revenue and not just traffic? In this episode, I’m joined by freelance SEO consult…
  continue reading
 
In this episode, David is joined by Angela Richmond, founder of Red Fox Research, who explores the crucial role of market research in developing new products, expanding into new markets, and refining messaging to better align with the target audience. Angela shares her extensive experience in B2B and technology sectors, discussing the nuances of bo…
  continue reading
 
Zach Schonfeld is a freelance writer, journalist, and critic. He wrote a book titled How Coppola Became Cage and is on the pod to talk about the astrology and works of the one and only Nicolas Cage. Zach is a Libra Sun // Pisces Moon // Scorpio Rising. What We Talked About: Truly Batshit: The Secret History of ‘Vampire’s Kiss,’ the Craziest Nicolas…
  continue reading
 
When it comes to SEO - Google’s advice is that you just need to produce great content for your users. But, at the same time, we know there are techniques for producing content that ranks well but doesn’t necessarily match what the user wants or the business’s objectives. In this episode, I’m joined by Freelance SEO consultant, Charlie Williams to d…
  continue reading
 
Most markets are highly competitive so how can you stand out from the morass of similar businesses and get your ideal customer to choose you over someone else? The answer is to craft a differentiated position and communicate in a way that makes you memorable and causes people to take action. But it’s easier said than done, in fact even most marketi…
  continue reading
 
In this episode, we delve into the world of marketing campaigns with Pete Coles, a creative copywriter whose work has won over 20 awards at agencies like WPP and Havas. We discuss the significance of adopting a single-minded big idea in marketing campaigns and how such approaches can vastly outperform minor optimisations in typical marketing strate…
  continue reading
 
In this episode, we're joined by Dave Thackeray, a seasoned content strategist with a passion for simplification in communication. Dave's journey from journalism to content strategy in various sectors, including education and telecommunications, has led him to advocate for clarity and simplicity in business propositions. In this episode, we discuss…
  continue reading
 
In this episode, David welcomes Fifi Mason, a personal brand and visibility coach, to explore the topic of self-silencing. Whether you’re a solopreneur who doesn’t believe you have anything valuable to say, or a marketing team who needs to help an introverted internal expert become the organisation's evangelist, Fifi guides you through how to stop …
  continue reading
 
When a business recognises they have a marketing need that they don’t have the skills or capacity for in-house, and it doesn’t warrant making a permanent hire, they often default to finding a marketing agency to do the work. But agencies are expensive, and certainly in my experience, a lot of them are a bit crap. Turns out I’m not alone in that bel…
  continue reading
 
Send us a text This is a bittersweet moment for me as this will be the last episode of Season 1 of the I F’d Up! podcast. I’ll be back with Season 2 in the fall! In this episode, I sit down with the founder of Embiria, Palak Dave. Palak is a versatile entrepreneur, speaker, and now most recently author of "Beautiful Everydays: A Guidebook to Living…
  continue reading
 
In this episode, we delve into transforming website traffic into valuable leads, featuring insights from John Millist, a seasoned UX consultant. We discuss the common pitfalls companies face in user experience, the importance of truly understanding your audience and involving actual users in the UX process to avoid biases and ensure meaningful desi…
  continue reading
 
Send us a text Today on the pod, we have Nicholas Sutherland. Nicola has over 10 years of experience working in creative campaign operations, partnership management, program management, and creative production at some of the most globally iconic brands. Nicola emits this incredible balance of expertise and passion that makes for such a rich convers…
  continue reading
 
When most people think about marketing, they automatically think about the promotional aspects of it. But anyone who has studied GCSE business will be able to tell you, that the other P’s in the marketing mix are equally important. In this episode of Marketing Freed, product marketing consultant Lauren Fisher joins me to discuss the importance of m…
  continue reading
 
Send us a text Today's guest, Robin Johnson, is a creative producer and founder of Indie Creator Society. Robin's career journey has been nothing short of fascinating. From starting her record label at just 17 to pivoting into the creative producer space for some of the biggest tech names in the biz, before launching her own successful company desi…
  continue reading
 
The cornerstone of any strategy is not just understanding where you want to be, but also where you are now. And getting social media right for your organization is no different. In this episode of Marketing Freed, I’m joined by social media consultant, Fiona O'Donoghue, as we discuss how brands can audit their social media and use that as a springb…
  continue reading
 
The idea of a target market has been around for donkey's years. But with increasingly crowded markets, along with better targeting options for your marketing, simply knowing broadly who you’re selling to isn’t enough, particularly if you’re a smaller business with a limited budget. In this podcast episode, David is joined by marketing consultant an…
  continue reading
 
Send us a text Today on the pod we have confidence coach and founder of the consultancy Yes You Coaching, Anna Manning. Anna specialises in helping professionals feel more confident at work through mindset management and internal awareness. But before Anna fell into the world of coaching, she had a successful career as a lawyer where she had a majo…
  continue reading
 
A major challenge when trying to attract new customers via your website is you’re relying on a digital medium to try and spark a human connection. However, it is possible to hack into human psychology to influence the behaviour of your website visitors and get more people to take the actions you want them to take. In this episode, I’m joined by fre…
  continue reading
 
Maia Friedman is a multi-instrumentalist and musician who plays in Coco, the Dirty Projectors, and releases solo music. Maia is a Scorpio Sun // Libra Moon // Aquarius Rising. Today we chat about the music and astrology of Leonard Cohen, Judee Sill, and Ludwig van Beethoven. What We Talked About: Coco - 2 (Album) // Coco - Self-titled (Album) // Co…
  continue reading
 
Advertising on search engines can be a quick and effective way to get your business in front of the right people when they’re actively looking for a product or service you provide. But with Google making it so easy for anyone to get started, unless you’re careful, you can quickly find you’ve hosed away all of your marketing budget on buying irrelev…
  continue reading
 
Send us a text In this episode of I F'd Up! I’m speaking to the founder of Gen Z employee consultancy and community Fairy Job Mother: Shoshanna Davis. Shoshonna cultivated her career path, starting in marketing and then pivoting into employee personal branding and thought leadership at one of the biggest tech companies in the world. At Fairy Job Mo…
  continue reading
 
Send us a text Have you ever made a mistake that could have cost a client a £200k pound photoshoot budget? Well, this episode is about navigating an f up scenario involving just that. Today I’m speaking to Annie Masciavè who leads the creative production team at online fashion marketplace, Vinted. Annie’s career is more than impressive starting out…
  continue reading
 
When done right, PR can gain exposure for your brand that money simply can’t buy. But in many businesses, it’s an afterthought to a wider campaign and a last-minute press release is rushed out to little effect. In this episode, I’m joined by freelance communications expert Maeve O’Sullivan who gives valuable insights into building relationships wit…
  continue reading
 
Send us a text Today on the pod I had the privilege of interviewing award-winning expert in the world of influencer marketing, Alice Bull. Alice spearheaded innovative influencer marketing programmes and held pivotal roles within agency giants like Ogilvy, Billion Dollar Boy, and Influencer. Today she runs and is the founder of the influencer manag…
  continue reading
 
For the last 20 years, if you wanted to find something out online, you almost certainly used Google to start the process. But in what feels like the blink of an eye, AI has come along and promises to disrupt how people discover, interact with and understand the whole of the internet. Joining me today is Hannah Millist, founder of TwoGether Digital,…
  continue reading
 
Send us a text In this episode, I sit down with Learning & Development advisor Denise Boateng. With an expertise in L&D, D&I, and employee well-being, Denise shares her impressive career journey, delving into her early career blunder at a recruitment agency and the valuable lessons she gained. We also explore the impact of work and home dynamics on…
  continue reading
 
Failure to plan is planning to fail, and research by this week’s guest shows that most marketing teams are doing just that when it comes to their organisation’s social media. In this episode, I catch up with Luan Wise a marketing consultant specialising in social media where, among other things, we discuss the need for clear strategies and measurab…
  continue reading
 
Send us a text In this episode, I'm thrilled to have PR and social media expert Eva Syti on the podcast. Eva's diverse career spans social media, photography, PR, events, brand partnerships, and community growth, working with major brands like Sheerluxe, Barbour, and Cafe Italia. She's also made a mark as a creative influencer with a strong followi…
  continue reading
 
Whether it’s fair or not, people generally don’t trust marketing, which is what makes customer case studies so valuable. Instead of just broadcasting a marketing message, your customers are sharing their stories in their own words. In this episode of Marketing Freed, I’m joined by Rob Beadle who shares insights from his career as a B2B Technology C…
  continue reading
 
Keeping accurate, up-to-date information about your current and potential customers is crucial to effective sales and marketing activity. But, with increasingly complex tools to automate its analysis and associated activity, there’s a real risk to small businesses of ending up with just data instead of actionable intelligence. In this episode of th…
  continue reading
 
Most organisations would never dream of allowing the imagery used on their website or brochures to be left to chance. However, when it comes to the language used in written and verbal communication, only around a third of UK businesses have invested time and effort into their tone of voice. And yet, the words you use make a huge impact on how you’r…
  continue reading
 
With more and more marketing happening within the walled gardens of social media, there’s one channel where businesses remain in control over who sees what messages. What’s more, it’s pretty much free. Email marketing, including e-newsletters, continues to be a crucial tool for building deep relationships with both existing and potential customers.…
  continue reading
 
In most markets, it’s becoming increasingly difficult for companies to differentiate on features alone. And even if a business develops a unique feature that’s important for its customers, you can bet that the competition will follow suit quickly. A more sustainable advantage is to build a unique position in your customer’s mind, combining the feat…
  continue reading
 
Getting your website to the top of Google for relevant search terms is a crucial part of capturing demand for many businesses. While many marketing teams concentrate on ranking for broad online searches, they often ignore their rankings on a local level. But with almost half (46%) of Google’s search traffic believed to have local intent, making sur…
  continue reading
 
Are you an ambitious marketer seeking new strategies and inspiration so that you can become an effective marketing leader? Welcome to Marketing Freed, the podcast designed to elevate your marketing game and inspire innovation. Each week, marketing expert David Richter sits down with a freelance marketing expert, to uncover the marketing strategies …
  continue reading
 
Loading …

Gyors referencia kézikönyv