A(z) Envision Media Group csatorna legjobb podcastjai (2024)

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168) How to Achieve Sales Success with AMAZON TRACKING IDs (Discover Data You're Missing Out On!) 14:26

6d ago14:26

14:26

If you're an AMAZON Influencer and you're not doing using this tool, you are really missing out on some valuable sales data! In this episode, we dive deep into the game-changing world of Amazon Tracking IDs. Discover how you can effortlessly boost your business by mastering these powerful tools. We'll guide you on how to create and use Amazon Track…

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TEGNA Finds a Set of AI Geniuses 26:59

13d ago26:59

26:59

The mad rush to embrace Artificial Intelligence feels a lot like the mad rush to embrace the Internet two decades ago, with one exception: Nobody seems to be tackling AI by "hiring a guy." In this episode, Gordon & Corey talk to Ed Busby, head of strategy for one of the nation's largest TV companies, TEGNA, which has discovered AI genius within its…

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167) Harnessing the Power of Instagram Broadcast Groups 11:47

13d ago11:47

11:47

Welcome to our latest episode, where we dive deep into one of our favorite strategies for business growth: Instagram broadcast groups. Join us as we unveil the secrets behind setting up and leveraging these groups to their fullest potential. From step-by-step instructions on getting started to insightful tips on maximizing their effectiveness, we c…

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166) Unlocking Efficiency: The Power of Shared Photo Albums for Content Creators 16:33

20d ago16:33

16:33

In this episode, we dive into our best-kept secret for keeping our photo and video content organized effortlessly: the built-in shared photo album tool on our iPhones. Discover how we leverage this simple yet powerful feature to ensure that our entire team can easily access and collaborate on our content. If you're looking to streamline your conten…

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How Young Adults Search Online for 'Local' Information Might Surprise You 22:52

27d ago22:52

22:52

Google may be the dominant search engine, but not within the ranks of GenZ. What are these 20-somethings using to look up products, telephone numbers, store hours, and event information? With Corey absent, Gordon turns the episode into a family affair by consulting his kids, a social media expert, and the ultimate authority – his wife.Stay in the l…

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165) Leveraging Facebook for Business Growth: Our Inside Strategy 31:06

27d ago31:06

31:06

Join us, Margaret and Stetson, in this insightful episode as we peel back the curtain on our Facebook strategy. From the latest tactics to ongoing experiments, we share our journey of how we're leveraging Facebook to drive more link clicks and more business growth. Tune in to discover our valuable insights, and candid reflections on how we navigate…

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164) The Retail Revolution: Amazon, Walmart, and Target Creator Programs 37:30

1M ago37:30

37:30

Join us for an exciting episode as we delve into the latest developments in the retail world! Alongside sharing updates on Stetson's pregnancy journey, we explore the dynamic landscape of influencer programs. From Amazon Live to Walmart and Target's brand new creator initiatives, we dissect what these platforms mean for content creators like us. Tu…

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It's the Email, Stupid 28:44

1M ago28:44

28:44

What will impresses advertisers these days? It's not your giant on-air or online audience. It's the size of your email list. In this episode, Corey & Gordon take a look at phenomenal progress some media companies have made in building up email relationships, and they suggest a lofty goal for those trying to prepare for the transition to 1st-party d…

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163) Home Organizer to National TV Spotlight! - With Lisa of Get Neat with Lisa ® 1:22:45

1M ago1:22:45

1:22:45

Join us for a delightful and inspiring conversation as we welcome back to the show, Lisa from Get Neat with Lisa ®, our very first guest on the podcast! In this episode, we dive into Lisa's journey from passionate home organizer to HSN product entrepreneur. Discover how Lisa's love for organizing led her to develop her own product line, showcased o…

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162) Planning Ahead for Content Creation While Preparing for Maternity Leave 34:05

2M ago34:05

34:05

Join us in this insightful episode as we dive into the behind-the-scenes preparations for Stetson’s maternity leave. Discover the strategies we’re putting in place so when Stetson steps away for a short time, our brand will continue to thrive. We share the simple tools we’re using to keep our team on track and allow much needed down time when baby …

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First Step Chronicles, Part 1: How One Radio Group is Tackling GenAI 25:58

2M ago25:58

25:58

In the spirit of not wanting to drink from a firehose, Gordon & Corey kick off a series of podcasts looking at the first steps being taken to incorporate Generative AI into company operations. They talk with the president of a small group of radio stations in the Midwest who was surprised at his staff's reaction when he gathered them to discuss his…

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161) From Canvas to Community: Inside the Dabble Movement with Jen Vranes 1:18:38

2M ago1:18:38

1:18:38

Join us for an inspiring conversation with Jen Vranes, the creative force behind the Dabble Movement. As an artist, Jen has not only mastered the art of painting but has also successfully transformed her passion into a thriving business empire. In this episode, Jen shares the secrets behind how she turned her artistic process into the wildly popula…

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160) Boosting Reels To Boost Amazon Sales 41:34

2M ago41:34

41:34

In this episode, we dive into the results of our latest experiment with boosting reels on Instagram and the exciting impact it's had on our Amazon sales. Join us as we share our journey, from testing different strategies to witnessing tangible growth in engagement and revenue. Discover how leveraging the power of Instagram reels has not only transf…

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Cox is Scripting the Future of Local Television With Ambitious 'Neighborhood TV' 29:24

2M ago29:24

29:24

Could hyperlocal TV programming be the future of local television? Cox Media is headed in that direction, enjoying early success with its plan to expand television news coverage to dozens of neighborhoods surrounding North Atlanta and Charlotte, N.C. In this episode, Gordon & Corey discuss how 2024 is shaping up to be a breakout year for OTT, and h…

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159) The Power of Outsourcing With Amy Stout From Abide Outsourcing 1:28:24

2M ago1:28:24

1:28:24

In this episode, we sit down with Amy Stout from Abide Outsourcing to delve into the world of outsourcing and its transformative impact on business growth. We explore the numerous benefits of outsourcing, from freeing up time and resources to allowing all of us as entrepreneurs to focus on the important stuff like growing and scaling our businesses…

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158) Insta-Growth: Testing Techniques to Amp Up Your Instagram Story Views 35:13

3M ago35:13

35:13

Are you looking for ways to increase your story views on Instagram? Then you do not want to miss this one as we dive into the world of Instagram story views, sharing our latest experiments and testing tactics to boost engagement. From analyzing content types to experimenting with posting times, we reveal the behind-the-scenes strategies we're using…

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157) Inside Stetson's Baby Shower: All the Highlights! 35:25

3M ago35:25

35:25

Join us in this very special episode as we take you behind the scenes of Stetson's unforgettable baby shower! From adorable decorations to heartwarming moments, we’re chatting about the cute creative theme, the delicious treats, and all the surprises that made this event a dream come true! Everything Envy Links: Amazon Store: ⁠⁠Shop Everything Envy…

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Transforming Adversity into Growth for Parents of Disabled Children 40:08

3M ago40:08

40:08

When you first discover you'll be parenting a child with disabilities, the road ahead can seem daunting and lonely. Kris Burbank and Linda Hoopes join me to shed light on this path, offering wisdom from their book "Embracing Another Normal." Together, we unpack the resilience necessary for such a journey, sharing personal stories and strategies tha…

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156) Algorithm Hacks: How We're Boosting Sales Through Instagram With This One Simple Strategy. 33:28

3M ago33:28

33:28

Have you ever wondered how some creators seem to be fooling the social algorithms and getting better sales? In this episode, we're spilling the tea on our latest Instagram hack that's been driving serious Amazon sales for us. Join us as we share this one simple strategy that's fast and easy to implement. We'll walk you through the exact steps we've…

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Pearls of Wisdom from a Remarkable Woman Who Might Be the World's Oldest Living Sales Rep 23:22

3M ago23:22

23:22

It's tough being in ad-sales these days. Even tougher remaining positive. With advertisers migrating to DIY platforms, "no" has been replaced by the sound of crickets. In this episode, Corey & Gordon turn to a woman they think might be "the world's oldest living sales rep." Mary Campbell gets up every day, hops in her Cadillac SUV, and drives to wo…

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155) Mindful Influence: A Conversation With Anca Andor of Gracefully Glam 1:24:40

3M ago1:24:40

1:24:40

Step into the world of holistic living with Anca Andor, the dynamic force behind Gracefully Glam. Our interview with Anca is a powerful one as she shares her inspiring journey towards sustainability, wellness, and balance. In this captivating "real talk" episode, Anca opens up about her personal mission to reduce environmental impact and advocate f…

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Deloitte Exec: Generative AI Will Have 'Enormous' (Good) Impact on Local Media 21:01

3M ago21:01

21:01

Gordon & Corey claim they've talked to "a lot of really smart people" about Generative AI, and now concur that the local media universe is on the precipice of big change. For verification, they turn to a bigwig, Deloitte Digital Managing Director Todd Brownrout, who offers his own take.Stay in the loop with all things Borrell when you join our Rese…

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154) Mom-to-Be Musings and Business Updates - Real Girl Talk 48:07

3M ago48:07

48:07

In this episode, join Margaret and Stetson for an intimate conversation filled with real talk about life, business, and everything in between. As they chat about their different pregnancy journeys and comparing notes between the two generations of mom and daughter, they share their highs and lows, from baby bumps to skincare struggles. Tune in to d…

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Where Ad Industry Is With Generative AI, and How Frequence Is Cracking the Code 22:55

4M ago22:55

22:55

Gordon & Corey offer a pulse check on how Generative AI has revved up the advertising and marketing industries and talk with entrepreneur Steve Han, founder and VP of Operations for Frequence.Stay in the loop with all things Borrell when you join our ResearchAlert Lists.As always, thank you for listening. If you like the episode, leave us areview! …

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153) Amazon Beyond 3D Home Tour of Our Studio House Is LIVE!! And Other Updates With Everything Envy 47:43

4M ago47:43

47:43

Get ready for a journey beyond the ordinary as we invite you to step inside our studio house like never before! In this episode, we unveil the magic of a mesmerizing 3D home tour, brought to life through Amazon Beyond. Explore every nook and cranny, experience the details, and feel the ambiance of our studio house in this immersive adventure. But t…

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152) The Amazon Advantage - Adding EXTRA Revenue To Your Existing Business through Amazon Affiliate Programs 1:27:18

4M ago1:27:18

1:27:18

Join us in this dynamic episode as we share the insights and strategies presented during our empowering talk to a group of visionary women entrepreneurs. Dive deep into the world of Amazon Associates and discover how affiliate marketing can be a game-changer for businesses of all sizes. From navigating the platform to maximizing your earnings, this…

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Could Radio Be Overthrowing Newspapers & TV as the King of 'Local'? 29:38

4M ago29:38

29:38

Radio reversed a decade-long trend since the pandemic and has started growing total revenue again, mostly because of fast-growing digital sales. Some stations started up hyperlocal news sites, filling the gaps where newspapers pulled back. In this episode, Corey & Gordon explore a few key reasons for radio's resilience, and turn to outgoing Radio A…

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151) How We Multiplied Our Email List and Instagram Followers at Warp Speed" 51:09

4M ago51:09

51:09

Join Margaret and Stetson in this eye-opening episode as they spill the tea on the what they're using to not only propel dramatic growth of their email list but skyrocketing their Instagram following! Discover the behind-the-scenes strategies, the lesser-known tools, and the actionable insights that can supercharge your audience growth. Whether you…

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Picking on Prognosticators: 2024 Predictions Worth Dissin' 22:58

5M ago22:58

22:58

Corey and Gordon pour over predictions for 2024 and pick, well, hardly any that seem worthwhile. They do, however, find a few brilliant gems for the new year. The podcast features an interview with the inimitable Mike Blinder, who talks about how media companies are trying to hire outside their individual industries, and how he's developed a way to…

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150) Beyond Resolutions: Setting Ourselves Up For Success in 2024" 38:28

5M ago38:28

38:28

As the clock ticks down on 2023, join this dynamic mother-daughter duo in a raw and unfiltered conversation about the intentional steps they're taking to ensure a smooth and triumphant launch into 2024. From system tweaks to strategic planning, get ready for a transparent discussion that promises actionable insights for your own year-end preparatio…

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We Come Bearing Gifts: Another Windfall for Local Media on the Horizon 18:25

5M ago18:25

18:25

Episode 110 hinted about a potential windfall for news organizations next year. That podcast broke a record for downloads. Gordon & Corey theorize that the reason is the message represented hope for a beleaguered industry. In this episode, Corey channels Debbie Downer while Gordon uncovers yet another ray of hope from a Deloitte consultant: a goldm…

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149) Business Chronicles: A 2023 Year End Review 52:22

5M ago52:22

52:22

As we bid farewell to an incredible year, join us in this special episode as we take a stroll down memory lane. From exciting milestones to unexpected challenges, we unpack the highlights that defined our business journey throughout 2023. Get ready for a candid conversation filled with behind-the-scenes anecdotes, lessons learned, and the heartwarm…

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148) From Passion to Influence: A Conversation with Vikita Eason of StyleKita 1:30:29

5M ago1:30:29

1:30:29

Join us in this captivating episode as we sit down with the incredible Vikita Eason, the visionary force behind StyleKita. Vikita takes us on a journey through her entrepreneurial path, sharing the highs, the lows, and the pivotal moments that shaped her success. We delve into the world of Amazon influencing, exploring how Vikita carved her niche a…

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News Industry Executive: Google Payments to U.S. Local Media 'Will be Transformative' 25:41

6M ago25:41

25:41

Register for our December 12 webinar HERE. Thank you to this episode's sponsors: Rate Optics by Revenue Analutics and SEPBO Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review! Want to join the conversation? Share your comments at borrellasso…

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147) Cracking the Code: Testing and Tweaking for Social Media Success 56:30

6M ago56:30

56:30

Join Margaret and Stetson in this dynamic episode as they take you behind the scenes of their social media laboratory. Discover the latest strategies and cutting-edge techniques they're testing to unlock unparalleled success on platforms like never before. From engagement hacks to content experiments, this episode is your front-row ticket to the ev…

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146) We Launched a Facebook Group For Our Amazon Groupies - And It’s Taking Off!! 51:15

6M ago51:15

51:15

In this episode, we're talking about the new Facebook group that we launched to share more Amazon links and reach more people! Hi! We’re so happy you’re here! We're Margaret and Stetson, the mother-daughter team and CEOs of Everything Envy. As content creators, we inspire women to create stylish & organized systems with the latest trends & home fin…

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What 2,000 Local Businesses Told Us About Their 2024 Ad Budgets 21:45

6M ago21:45

21:45

Register for the webinar here: https://register.gotowebinar.com/register/2040197036826794329 Catch past episodes from Corey's Local Marketing Minute here: https://youtube.com/playlist?list=PLotYB2MglBOZXScqlPwxvHrmHI4x2r402&si=0YLBoWIPR0zSPraA Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for …

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As Ad Buyers Warm up to SaaS Marketing Tools, Will They Ditch the Sales Rep? 27:16

6M ago27:16

27:16

More media companies are selling SaaS marketing tools, which begs the question, are machines replacing sales reps? For answers, our hosts turn to longtime SMB marketing expert Gordon Henry, the Chief Strategy Officer for thryv. Henry discusses recent growth in thryv's SaaS client base, and, oh yeah, the company's other business -- publish 1,000 yel…

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64. Visual Thinking in a "Talky Culture" with Temple Grandin 1:04:24

6M ago1:04:24

1:04:24

Ever wondered how one's mindset shapes their success? Join us as we explore this theme with the remarkable Dr. Temple Grandin, an autism advocate who turned her diagnosis into a testament of resilience. She shares her journey from a non-verbal childhood to becoming a professor at Colorado State University and a celebrated author. Listen in to this …

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145) Unlocking Wisdom: Take Aways From Russell Brunson's Inner Circle Mastermind 46:27

7M ago46:27

46:27

Join us in this episode as we share the the mind-blowing insights and take aways from our time at Russell Brunson's Inner Circle meeting in Boise. Hi! We’re so happy you’re here! We're Margaret and Stetson, the mother-daughter team and CEOs of Everything Envy. As content creators, we inspire women to create stylish & organized systems with the late…

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144) We've Been Keeping A Little Secret 33:39

7M ago33:39

33:39

We have something special to share......!!!! (Squeeeee!!!) Join us in today's episode which is filled with joy and excitement as we reveal Stetson's secret that has been flourishing for the past four months. Hi! We’re so happy you’re here! We're Margaret and Stetson, the mother-daughter team and CEOs of Everything Envy. As content creators, we insp…

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Wondering About the Profitability of Digital Sales 17:56

7M ago17:56

17:56

Traditional media companies that also sell digital advertising have seen gross profit margins slip over the past decade. Could digital sales be a drag? Gordon & Corey offer preview of the intriguing questions being asked of CFOs in an attempt to gauge just how profitable digital sales might be. They also turn to an expert on digital expenses, Todd …

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143) Our Stay At The Haunted Del Coronado Hotel 47:54

7M ago47:54

47:54

Join us as we unravel our chilling experience at the infamous Del Coronado Hotel in San Diego, renowned for its ghostly encounters and spectral mysteries. Delve into our hair-raising account of spending a night amidst the eerie ambiance of one of the most haunted locations in America. Discover the spine-tingling events that led us to change rooms a…

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Still Reeling from Meta's Punch, News Sites Brace for 'Devastating' Wallop from Google 37:45

7M ago37:45

37:45

Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review! Want to join the conversation? Share your comments at borrellassociates.com/podcast.Borrell Associates által

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142) Chilling Tales: Margaret's Halloween Ghost Stories 15:28

7M ago15:28

15:28

Dive into the ghostly realm this Halloween with Margaret as she shares two mesmerizing tales that blur the line between the living and the afterlife. Hi! We’re so happy you’re here! We're Margaret and Stetson, the mother-daughter team of Everything Envy. As content creators, we inspire women to create stylish & organized systems with the latest tre…

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141) The Aftermath of Prime Big Deal Days 21:25

7M ago21:25

21:25

Join Margaret as she takes you on a captivating journey through the latest highlights in the world of Everything Envy. Get the inside scoop on the aftermath of the Big Prime Deals event. Listen to the highlights from the second annual Amazon Creator Summit. Plus, get an exciting update on the progress at the Studio House, where dreams are being tra…

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63. Inclusive Journeys: How Accessible Go is Changing Travel 45:53

8M ago45:53

45:53

Navigating the world with a disability can often feel like an uphill battle, especially when it comes to travel. We've experienced it firsthand as we journey with our son Lliam. Our struggles sparked a conversation and led us on a journey to understand more about accessibility. We found ourselves crossing paths with the passionate advocates behind …

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Why 2024 is Likely to Be a Windfall Year for OTT Sales 26:18

8M ago26:18

26:18

Corey & Gordon hear a rumbling in the pipeline for OTT sales and turn to the "Superwoman of OTT," Pooja Midha, for her perspective. Midha, the EVP and GM at Comcast's advertising division, Effectv, unveils new research that leads her to be "extremely bullish" on OTT.Stay in the loop with all things Borrell when you join our ResearchAlert Lists.As a…

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Media Partnership: Sustainable Journey: Navigating the Future of Aviation 1:18:41

8M ago1:18:41

1:18:41

The demand for sustainable mobility is growing rapidly while at the same time, the fight against climate change and atmospheric pollution has emerged as one of the paramount challenges for the European transportation sector. According to the EU Sustainable & Smart Mobility Strategy, the gradual change and modernization of European transportation sh…

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140) Teamwork Makes the Dream Work: Our Preparations For Q4 Shopping Madness 28:17

8M ago28:17

28:17

Get ready to dive into the whirlwind of holiday shopping madness! In this festive episode, we spills the beans on how we're prepping ourselves, our team, and our followers for the shopping extravaganza of Q4. Hi! We’re so happy you’re here! We're Margaret and Stetson, the mother-daughter team and CEOs of Everything Envy. As content creators, we ins…

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Envision Media Group Podcastok

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