24 - Why Your Business DOESN'T Need a Podcast
Manage episode 414642333 series 3531384
Transitioning to the interplay between branding and business models, we're shaking up the status quo by sharing a narrative on the rise of TikTok and its influence on your social media playbook. Discover why product-based businesses must thread carefully with podcasts and why personal brands or mission-driven companies, like 'Who Gives A Crap', have a unique edge in this auditory domain. With keen insight and expert advice, we ready you for the podcasting arena—only once your sales and specialization ducks are in a row.
And for the soul-searchers and meaning-makers, this episode is a heartfelt exploration of using podcasts and books as tools to combat societal loneliness and forge authentic connections. I'll share my personal crusade against the quick-fix culture of bestseller lists, advocating for content that endures through true merit and shared values. This isn't just about creating a podcast—it's about creating a legacy. So, whether you're seeking to make waves or carve out a niche of impact, our free starter checklist awaits to launch your journey with purpose and passion.
Want to start a podcast? Download the FREE Podcast Starter Checklist, a 15-point guide created specifically for entrepreneurs, life coaches and course creators.
Music by Kadien: Instagram | Spotify | SoundCloud
Fejezetek
1. The Value of Podcasting Strategy (00:00:00)
2. Podcasting and Branding for Businesses (00:03:52)
3. Podcast and Book Impact (00:15:21)
4. Choosing a Podcast With Purpose (00:24:11)
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