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71- Why designing for users isn’t always the right approach
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When you hire a designer to help you on a project, you don't expect them to say: "What if we don't focus on users here?".
Franz shared his story of working on a client project that benefitted from designing for suppliers, not customers. To make his point for focusing on suppliers he used a tool called a value chain.
Tune in to Designers in Nature Talking Business, our new podcast format where designers (in nature) share their stories of how they learned or used their favorite business tools. And learn what is a value chain and how you can use it too!
107 epizódok
Fetch error
Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on June 04, 2024 15:56 ()
What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.
Manage episode 338964980 series 2062859
When you hire a designer to help you on a project, you don't expect them to say: "What if we don't focus on users here?".
Franz shared his story of working on a client project that benefitted from designing for suppliers, not customers. To make his point for focusing on suppliers he used a tool called a value chain.
Tune in to Designers in Nature Talking Business, our new podcast format where designers (in nature) share their stories of how they learned or used their favorite business tools. And learn what is a value chain and how you can use it too!
107 epizódok
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