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Driverless Cars With A Customer Focus: Inside Cruise’s Growth
Manage episode 348360015 series 1250878
In a competitive industry driven (quite literally) by robots, Cruise stands out because of its focus on humans.
The autonomous vehicle arm of GM thrives where many others have fallen because of a singular focus on driving innovation for customers and saving lives. Chief Communications Officer Kristine Boyden says a deep commitment to the mission of changing a broken status quo keeps employees engaged in the work and driven to produce great results.
Blake Morgan is a customer experience futurist, keynote speaker, and author of the bestselling book The Customer Of The Future.
395 epizódok
Manage episode 348360015 series 1250878
In a competitive industry driven (quite literally) by robots, Cruise stands out because of its focus on humans.
The autonomous vehicle arm of GM thrives where many others have fallen because of a singular focus on driving innovation for customers and saving lives. Chief Communications Officer Kristine Boyden says a deep commitment to the mission of changing a broken status quo keeps employees engaged in the work and driven to produce great results.
Blake Morgan is a customer experience futurist, keynote speaker, and author of the bestselling book The Customer Of The Future.
395 epizódok
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