Manage episode 274317973 series 2520105
Have you ever wondered what it is that highly successful content marketers do differently?
2020 has been a year like no other so far for content marketing. As if the challenges of organic reach and increasing competition for eyeballs wasn’t enough, you may have noticed that global pandemic has been messing with more than just our ability to get out and see our loved ones safely.
But according to the 11th Annual B2B content marketing benchmarks, budgets and trends report even with all the challenges being thrown at us, over the last 12 months, 31% of content marketers said their organization has been extremely or very successful with content marketing, and 83% attribute that success to the value of the content they provide.
No surprise to me there. But I wanted to dive a little deeper for you into what sets the top performers apart from the pack.
In this episode, I’m breaking down the 10 habits of highly successful content marketers and how you can apply those learnings to your own business.