Ep. 37 - "Packaging Challenges around Sustainability, Technology and Regulations” with Brandon Frank, CEO of Pacific Packaging Components

Product & Packaging Powerhouse

In this episode of Product & Packaging Powerhouse, host Megan Young Gamble along with guests Brandon Frank, CEO of Pacific Packaging Components, discusses the intersections of packaging, technology, and sustainability. Brandon shares insights on the challenges and changes within the packaging industry, emphasizing the importance of collaboration across the packaging value chain. The conversation covers topics such as recycling complexities, regulatory challenges, and the role of new packaging technologies. Brandon also shares personal anecdotes from his journey in the family packaging business and highlights the importance of sustainable practices both professionally and personally. Listeners are encouraged to take actionable steps, such as separating glass for recycling, to contribute to environmental sustainability.

Affiliate & Other Links:

[Megan Young Gamble Links]

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[Powerhouse Guest Brandon’s LINKS]

• LinkedIn: https://www.linkedin.com/in/brandon-frank-ppc/
• Email Address: [email protected]
• Company Website: www.ppcpackaging.com
• Packology Podcast: www.packology.io
• Bicycle Company: www.chaparralcycles.com

Quotes and Hooks

1. Probably the best way to support, like, the recyclability or the recycling of items is to buy items that have are coming from recycled goods because that creates kind of this pull mechanism.
2. The packaging world is kind of filled with potholes and speed bumps and downed trees just because the winds are horrible out here in California.
3. Your packaging has to be more than recyclable, it has to actually get recycled.
4. The biggest issue with recycling? Most of what we think is recyclable never actually gets recycled.
5. A small change in packaging—like using 50% PCR—can have a massive environmental impact.
6. Mono-material pumps could be the biggest game-changer in packaging recyclability.
7. If we’re going to fix recycling, we need collaboration across the entire value chain.