Ep. 35 - "Impact of DE&I Initiatives in Retail and Beauty” with Megan Young Gamble, PMP®, Chief Project Officer @ GLC
Manage episode 465944010 series 3530592
In this episode of "Product & Packaging Powerhouse," host Megan Young Gamble discusses the impact of diversity, equity, and inclusion (DEI) initiatives in the retail and beauty industries. She explains the shifts in DEI strategies among major retailers with the new presidential administration, highlighting companies that are pulling back on initiatives like Amazon, Target, and Walmart, and those continuing efforts like Sephora and Macy’s. Megan emphasizes the potential negative impacts of boycotting anti-DEI retailers on brands still working to maintain shelf space and fulfill contracts. She advocates for informed, strategic consumer support of brands, particularly those that are minority-owned, within these retail spaces to ensure business growth and sustainability. Megan underlines the importance of researching and understanding the broader picture to promote positive change and financial stability for businesses and service providers involved.
Affiliate & Other Links:
[Megan Young Gamble Links]
- [AFFILIATE] Ready to crank out your content in as little as 5 minutes? Use Castmagic, AI powered tool to take your content creation from overwhelmed to overjoyed by saving hours of developing content. Save 20 hours by Signing up today! https://get.castmagic.io/Megan
- [FREEBIE] Learn about “day in the life” of a Packaging Project Manager → Get our “Starter Packaging PM Freebie” [link] https://glc.ck.page/thestarterpackagingprojectmanager
- Subscribe & Access our Video Vault YouTube Channel [ link] https://bit.ly/GLConYouTube
- Join our Email List [link] https://glc.ck.page/55128ae04b
- Follow and Connect with Megan on LinkedIn [link] https://linkedin.com/in/megangamble
- Learn about GLC, Packaging & Project execution firm for CPG brands http://www.getlevelconsulting.com
- Work with Me @ GLC, Schedule Discovery Call https://calendly.com/getlevelconsulting/15-minute-insight-session
- Got a topic you'd love us to cover? Share your ideas here [link] https://bit.ly/ppptopicform
Episode Quotes:
- Amazon is now the number one beauty destination that has surpassed Sephora and Ulta due to accessibility and Prime delivery.
- Boycotting stores might not be the answer—it could hurt DEI-focused brands more than we realize.
- Brands have worked years to gain shelf space in big-box retailers; pulling support can derail their hard-earned progress.
- We all are striving for the same thing—growth and awareness—whether as employees or business owners.
- Having a D2C strategy is essential, but it requires a diligent marketing strategy that may take years to implement.
- Think about the full picture—boycotting impacts the entire supply chain, from manufacturers to service providers.
- Let’s all take a moment to read, research, and promote positive change in the evolving retail landscape.
41 epizódok