Artwork

A tartalmat a Future Commerce, Phillip Jackson, and Brian Lange biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Future Commerce, Phillip Jackson, and Brian Lange vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
Player FM - Podcast alkalmazás
Lépjen offline állapotba az Player FM alkalmazással!

Game Face: Female Athletes Are Redefining Commerce

47:25
 
Megosztás
 

Manage episode 433304049 series 1854740
A tartalmat a Future Commerce, Phillip Jackson, and Brian Lange biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Future Commerce, Phillip Jackson, and Brian Lange vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.

feat. Alexa Lombardo and Candace Stewart

Alexa Lombardo and Candace Stewart co-host this week breaking down the intersection of female athletes, beauty, and commerce. Learn how female athletes are revolutionizing both the sports and beauty industries through authentic storytelling and strategic brand partnerships. Listen now!

Tunnel Fits: The Court is the new Catwalk

Key takeaways:

  • Female athletes are leading the charge in authentic storytelling, making them ideal partners for beauty brands.
  • Collaborations between beauty brands and female athletes are reshaping traditional beauty standards and enhancing product credibility.
  • Investment in emerging sports like rugby can yield significant returns as these sports grow in popularity.
  • Thoughtful and authentic brand partnerships, like SKIMS by Kim Kardashian, can effectively support and promote female athletes.
  • Brands can benefit from aligning with athletes' lifestyles, creating authentic and relatable connections with their audience.
  • [00:10:11]: "Female athletes are just really better storytellers, versus their male counterparts." - Alexa Lombardo
  • [00:39:54]: "SKIMS by Kim Kardashian... She's done it right. She's included the athletes. The athletes are centered in that." - Candace Stewart
  • [00:42:29]: "Sports are part of a lifestyle, and brands thinking about how they can fit into the lives of these athletes can create really natural and impactful partnerships." - Alexa Lombardo

Associated Links:

Have any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

  continue reading

537 epizódok

Artwork
iconMegosztás
 
Manage episode 433304049 series 1854740
A tartalmat a Future Commerce, Phillip Jackson, and Brian Lange biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Future Commerce, Phillip Jackson, and Brian Lange vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.

feat. Alexa Lombardo and Candace Stewart

Alexa Lombardo and Candace Stewart co-host this week breaking down the intersection of female athletes, beauty, and commerce. Learn how female athletes are revolutionizing both the sports and beauty industries through authentic storytelling and strategic brand partnerships. Listen now!

Tunnel Fits: The Court is the new Catwalk

Key takeaways:

  • Female athletes are leading the charge in authentic storytelling, making them ideal partners for beauty brands.
  • Collaborations between beauty brands and female athletes are reshaping traditional beauty standards and enhancing product credibility.
  • Investment in emerging sports like rugby can yield significant returns as these sports grow in popularity.
  • Thoughtful and authentic brand partnerships, like SKIMS by Kim Kardashian, can effectively support and promote female athletes.
  • Brands can benefit from aligning with athletes' lifestyles, creating authentic and relatable connections with their audience.
  • [00:10:11]: "Female athletes are just really better storytellers, versus their male counterparts." - Alexa Lombardo
  • [00:39:54]: "SKIMS by Kim Kardashian... She's done it right. She's included the athletes. The athletes are centered in that." - Candace Stewart
  • [00:42:29]: "Sports are part of a lifestyle, and brands thinking about how they can fit into the lives of these athletes can create really natural and impactful partnerships." - Alexa Lombardo

Associated Links:

Have any questions or comments about the show? Let us know on futurecommerce.com, or reach out to us on Twitter, Facebook, Instagram, or LinkedIn. We love hearing from our listeners!

  continue reading

537 epizódok

כל הפרקים

×
 
Loading …

Üdvözlünk a Player FM-nél!

A Player FM lejátszó az internetet böngészi a kiváló minőségű podcastok után, hogy ön élvezhesse azokat. Ez a legjobb podcast-alkalmazás, Androidon, iPhone-on és a weben is működik. Jelentkezzen be az feliratkozások szinkronizálásához az eszközök között.

 

Gyors referencia kézikönyv

Hallgassa ezt a műsort, miközben felfedezi
Lejátszás