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CMO Reveals: The Real eCommerce Design Problems Business Owners Face — Jess Holland | Challenges Ecommerce Brands Face with Fast Marketing, Why Simple Design Outperforms Complex Visuals, How to Combine Branding and Copy Effectively (#319)
Manage episode 427820987 series 2921256
In this podcast episode, we discuss the eCommerce design problems business owners really face and how to solve these challenges. Our featured guest on the show is Jess Holland, Co-Founder and CMO at cornerstory.io.
Topics discussed in this episode:
- Why simple and minimalist design often outperforms complex or overly creative visuals in e-commerce marketing
- How understanding the root causes of customer problems helps create more effective branding and messaging
- What strategies can help e-commerce businesses compete in a rapidly changing digital landscape
- How incorporating customer personas into product imagery can significantly boost conversion rates
- Why regular, well-designed email newsletters are one of the most cost-effective ways to drive sales and subscriptions
- What challenges e-commerce business owners face when trying to keep up with fast-paced marketing demands
- How unlimited design subscription services can solve common pain points for e-commerce brands and marketing agencies
Links & Resources
Website: https://www.cornerstory.io/
LinkedIn: https://www.linkedin.com/company/cornerstory/
Instagram: https://www.instagram.com/cornerstory.hq/
Get access to more free resources by visiting the podcast episode page at
t.ly/s0RND
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
SPONSORS:
Elevar – Powering Conversion Tracking For Over 6,500 D2C Brands. More Info: https://www.getelevar.com/BFCM/
Autron – The Anti-Agency for Amazon Ads. More Info: https://autron.ai/
Try Shopify: Get your first 3 months for $1/month. Earn up to $10,000 in credits: https://tinyurl.com/try-shopify
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
386 epizódok
CMO Reveals: The Real eCommerce Design Problems Business Owners Face — Jess Holland | Challenges Ecommerce Brands Face with Fast Marketing, Why Simple Design Outperforms Complex Visuals, How to Combine Branding and Copy Effectively (#319)
Ecommerce Coffee Break - Helping You Become A Smarter Online Seller
Manage episode 427820987 series 2921256
In this podcast episode, we discuss the eCommerce design problems business owners really face and how to solve these challenges. Our featured guest on the show is Jess Holland, Co-Founder and CMO at cornerstory.io.
Topics discussed in this episode:
- Why simple and minimalist design often outperforms complex or overly creative visuals in e-commerce marketing
- How understanding the root causes of customer problems helps create more effective branding and messaging
- What strategies can help e-commerce businesses compete in a rapidly changing digital landscape
- How incorporating customer personas into product imagery can significantly boost conversion rates
- Why regular, well-designed email newsletters are one of the most cost-effective ways to drive sales and subscriptions
- What challenges e-commerce business owners face when trying to keep up with fast-paced marketing demands
- How unlimited design subscription services can solve common pain points for e-commerce brands and marketing agencies
Links & Resources
Website: https://www.cornerstory.io/
LinkedIn: https://www.linkedin.com/company/cornerstory/
Instagram: https://www.instagram.com/cornerstory.hq/
Get access to more free resources by visiting the podcast episode page at
t.ly/s0RND
Subscribe & Listen Everywhere:
Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | Podurama
SPONSORS:
Elevar – Powering Conversion Tracking For Over 6,500 D2C Brands. More Info: https://www.getelevar.com/BFCM/
Autron – The Anti-Agency for Amazon Ads. More Info: https://autron.ai/
Try Shopify: Get your first 3 months for $1/month. Earn up to $10,000 in credits: https://tinyurl.com/try-shopify
MORE RESOURCES
Download the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook
Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/
Become a smarter online seller in just 7 minutes
Our free newsletter is your shortcut to ecommerce success. Every Thursday. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com
Rate, Review & Follow
Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422
And if you haven’t yet, follow the podcast to catch all the bonus episodes I’m adding. Don’t miss out—hit that follow button now!
386 epizódok
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