3 Fast Fixes for Underperforming Landing Pages (With Examples!)
Manage episode 464929147 series 3575812
Your landing page is live. You poured hours into crafting it, finding just the right words, and adding those beautiful visuals. But here you are, refreshing your analytics dashboard, and… crickets. Sound familiar?
If your landing page isn’t converting, you’re not alone. It’s frustrating, but here’s the good news: sometimes, small tweaks can make a massive difference. You don’t need to start from scratch or hire an entire marketing team to fix the problem. Instead, I’m sharing three fast fixes that can turn your underperforming landing page into a high-converting asset so much more easily.
I’ve included quick action steps for these 3 fixes I am going to tell you about. That way, you’ll know exactly what to tweak to maximize conversions—without having to overhaul ALL of your copy. Trust me, these small things can make a HUGE difference. I see it all the time in my DFY work with multi-6 and 7-figure clients as well as with my Copy Critique Club members.
0:01:00 – Why you don’t have to overhaul all of your copy
0:01:30 – Three fast fixes to try before hiring help.
0:02:30 – Fix #1
0:09:30 – Action Step #1
0:10:30 – Fix #2: Buyers need to trust you before they purchase.
0:16:15 – Action Step #2: where to place social proof
0:17:00 – Fix #3: Optimize for scannability. People don’t read every word; they skim.
0:21:00 – Action Step #3: Review your page on mobile to ensure readability.
0:22:00 – Why these fixes work
0:24:15 – Even the best ads can’t save a poorly optimized landing page.
➡️ SHOW NOTES: Grab all the links and resources mentioned in this episode on the blog here!
https://www.megankachigan.com/3-fast-fixes-for-underperforming-landing-pages-with-examples
FREE RESOURCE:
- Is your copy not converting? Increase your conversion rate in 30-mins or less with my free DIY Copy and Messaging Audit.
CONNECT WITH MEGAN:
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