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A tartalmat a Science Showoff Bristol biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Science Showoff Bristol vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.

Insights Unlocked

1
How Anthropologie gets omnichannel right (and what to learn) 27:29

6 napja27:29

Lejátszás később

Listák

Tetszik

Kedvelt

27:29

Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…

Sci X South West

Megosztás

Sorozat kép•Feed

Formerly known as Science Showoff Bristol, cath up on all the SciXSW performances, including Agony Auncles, Bristol Know Show and more!

4 epizódok

#Comedy #Science #Research #Science Showoff Bristol #Stand #Universe #Nature

Sci X South West

updated 5 éve

Megosztás

Sorozat kép•Feed

Formerly known as Science Showoff Bristol, cath up on all the SciXSW performances, including Agony Auncles, Bristol Know Show and more!

4 epizódok

#Comedy #Science #Research #Science Showoff Bristol #Stand #Universe #Nature

Minden epizód

Sci X South West

1
Bristol Know Show - Feb 5th 2020 1:10:22

5 years1:10:22

1:10:22

Recorded live at The Wardrobe Theatre in Bristol, Sci x Southwest presents The Bristol Know Show! This performance featured: Will Mountford Joe Daly Stephen Litherland Ezzy Pearson Sarah Cosgriff Claudia Antolini Jazz Police Improv Any questions, comments or requests? Contact us at scixsouthwest@gmail.com, or follow us on Twitter @SciXSW…

Sci X South West

1
Bristol Know Show - 5th Sept 2019 1:08:00

6 years1:08:00

1:08:00

Recorded live at The Wardrobe Theatre in Bristol, Sci x Southwest presents The Bristol Know Show! This performance featured: Dr Hannah Little Steve Litherland Kirsty Wynne Katie Cooper Rage Against The Machine Learning Sarah Snell-Pym Any questions, comments or requests? Contact us at scixsouthwest@gmail.com, or follow us on Twitter @SciXSW…

Sci X South West

1
Agony Auncles: July 2018 1:52:22

7 years1:52:22

1:52:22

Recorded July 31st 2018 at the Crofters Rights Join your Auncles Ste Brown, Tay Aziz and Dr Hannah Little as MC Will Davies gives them questions from the audience. Can science solve all their issues? Who in the panel is the worst housemate? What is Hannahs karaoke trump card? All these questions and more answered. And you can trust them - they're scientists. Tay Aziz: @scicomm_tay Ste Brown: @TheSPBrown Dr Hannah Little: @hanachronism Will Davies: @eurekanerdcast…

Sci X South West

1
Agony Auncles: May 2018 1:48:46

7 years1:48:46

1:48:46

Recorded May 27th 2018 at the Crofters Rights Join your Auncles Charlotte Mykura, Ezzy Pearson, Will Davies and Riordan Jackson as MC Scary Boots gives them questions from the audience. Can science solve all their issues? What can your poo say about you? Does Charlotte have any inhibitions? All these questions and more answered. And you can trust them - they're scientists. Charlotte Mykura: @CharlotteMykura Ezzy Pearson : @EzzyP Will Davies: @eurekanerdcast…

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