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A tartalmat a Red Raven Games and Ryan Laukat biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Red Raven Games and Ryan Laukat vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
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The Agile Brand with Greg Kihlström®
![The Agile Brand with Greg Kihlström® podcast artwork](https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/32.jpg 32w, https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/64.jpg 64w, https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/128.jpg 128w, https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/256.jpg 256w, https://cdn.player.fm/images/25641206/series/oilf68jgHPTH2oAn/512.jpg 512w)
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Much is made about the creative decisions in ads for the Big Game, but how does all that money, those requisite celebrity cameos, and everything else that goes into these multi-million dollar investments translate into Return on investment? Today we’re going to talk about what the numbers tell us from all those high-profile ads and who the winners and losers of the Advertising Bowl are in 2025. To help me discuss this topic, I’d like to welcome Nataly Kelly, CMO at Zappi, who unveiled their annual Super Bowl Ad Success report on Monday. We’re here to talk about the approach, the results, and what those results mean for brands that invested a lot of money - and time - into their campaigns. About Nataly Kelly I help companies unlock global growth For more than two decades, I have helped scale businesses across borders, as an executive at B2B SaaS and MarTech companies. I’m Chief Marketing Officer at Zappi, a consumer research platform. I spent nearly 8 years as a Vice President at HubSpot, a multi-billion-dollar public tech company, driving growth on the international side of the business. Having served as an executive at various tech companies, I’ve led teams spanning many functions, including Marketing, Sales, Product, and International Ops. I’m an award-winning marketing leader, a former Fulbright scholar, and an ongoing contributor to Harvard Business Review. I love working with interesting people and removing barriers to access. RESOURCES Zappi website: https://www.zappi.io/web/ Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Listen to The Agile Brand without the ads. Learn more here: https://bit.ly/3ymf7hd Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company…
Red Raven Games Podcast
Mind megjelölése nem lejátszottként
Manage series 1159325
A tartalmat a Red Raven Games and Ryan Laukat biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Red Raven Games and Ryan Laukat vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
Podcast by Ryan Laukat
…
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39 epizódok
Mind megjelölése nem lejátszottként
Manage series 1159325
A tartalmat a Red Raven Games and Ryan Laukat biztosítja. Az összes podcast-tartalmat, beleértve az epizódokat, grafikákat és podcast-leírásokat, közvetlenül a Red Raven Games and Ryan Laukat vagy a podcast platform partnere tölti fel és biztosítja. Ha úgy gondolja, hogy valaki az Ön engedélye nélkül használja fel a szerzői joggal védett művét, kövesse az itt leírt folyamatot https://hu.player.fm/legal.
Podcast by Ryan Laukat
…
continue reading
39 epizódok
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×Ryan tells us how he gets through the slog of finalizing game files, and Brenna rambles about the appeal of the sudoku. Ryan, Brenna, Malorie, and Ryan all discuss their play through of Western Legends. And the podcasters take a shot at answering Jeopardy Video Game questions! Twitter: @redravengame Website: redravengames.com Music: Doggy Goes Mu by Fluidvolt From Album: Clay Memory @fluidvolt…
Ryan, Malorie, Brenna, and Craig give a quick update on The Ancient World and discuss the games they've been playing recently (and the shows they've been binge watching). Twitter: @redravengame Website: redravengames.com Music: Doggy Goes Mu by Fluidvolt From Album: Clay Memory @fluidvolt
In this episode, Ryan talks about what his goals were while designing The Ancient World (Second Edition). Ryan, Malorie, and Brenna discuss their playthrough of The Quiet Year, and Craig talks about the excitement of Secret Hitler. Twitter: @redravengame Website: redravengames.com Music: Doggy Goes Mu by Fluidvolt From Album: Clay Memory @fluidvolt…
The podcast is back! Join Ryan, Malorie, Brenna, and Craig as they discuss the new Kickstarter campaign and the games they've been playing lately. Twitter: @redravengame Website: redravengames.com Music: Doggy Goes Mu by Fluidvolt From Album: Clay Memory @fluidvolt
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Red Raven Games Podcast
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1 Episode 35: We Sometimes Do Those Things 1:01:46
1:01:46
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Ryan, Brenna, Malorie, and Craig talk conventions--what games are best to play at conventions, how to get the most out of playtesting at conventions, etc. Also Brenna brags about the cool music she got to hear at SXSW. Twitter: @redravengame Website: redravengames.com Music: Doggy Goes Mu by Fluidvolt From Album: Clay Memory @fluidvolt…
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Red Raven Games Podcast
![Red Raven Games Podcast podcast artwork](/static/images/64pixel.png)
Ryan, Brenna, and Malorie discuss what games they've been playing and what movies they want to see. They also spend some time speculating on what it might be like if Red Raven Games designed a tabletop RPG. Twitter: @redravengame Website: redravengames.com Music: Doggy Goes Mu by Fluidvolt From Album: Clay Memory @fluidvolt…
Craig is back and ready to throw down. Ryan, Malorie, Brenna, and Craig give some quick updates on Red Raven Games' projects, discuss some games they've been playing, and tell you what new food they've been enjoying. No one actually fights about anything. Twitter: @redravengame Website: redravengames.com Music: Doggy Goes Mu by Fluidvolt From Album: Clay Memory @fluidvolt…
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Red Raven Games Podcast
![Red Raven Games Podcast podcast artwork](/static/images/64pixel.png)
The Red Raven Games podcast is back! Ryan, Brenna, and Malorie discuss some of the design decisions that went into Near and Far: Amber Mines, an expansion for Near and Far that's currently on Kickstarter. They also chat about all the games they've played during the long podcast hiatus. https://www.kickstarter.com/projects/953146955/near-and-far-amber-mines/description Twitter: @redravengame Website: redravengames.com Music: Doggy Goes Mu by Fluidvolt From Album: Clay Memory @fluidvolt…
Ryan, Brenna, and Andrew give you an update on various Red Raven Games productions and end up in a long discussion of realism vs fun in game mechanics. Twitter: @redravengame Website: redravengames.com Music: Doggy Goes Mu by Fluidvolt From Album: Clay Memory @fluidvolt
We discuss the potential of Hanna Barbera board game sand sports board games, but sadly the idea of combining them didn't occur to us until now. In this episode, Ryan, Brenna, and Andrew discuss the status of several Red Raven Games productions, answer listener questions, and catch up on what games we've been playing. Twitter: @redravengame Website: redravengames.com Music: Doggy Goes Mu by Fluidvolt From Album: Clay Memory @fluidvolt…
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Red Raven Games Podcast
![Red Raven Games Podcast podcast artwork](/static/images/64pixel.png)
In this episode, Ryan, Brenna, and Andrew discuss the lessons they learned working on the rule book for Near and Far. Twitter: @redravengame Website: redravengames.com Music: Doggy Goes Mu by Fluidvolt From Album: Clay Memory @fluidvolt
In this short but weighty episode of the Red Raven Games Podcast, Ryan, Andrew, and Brenna answer the question "Why is Red Raven so secretive about its games in production?" and discuss why highly thematic games often end up being more complicated. Music: Doggy Goes Mu by Fluidvolt From Album: Clay Memory @fluidvolt…
Ryan, Brenna, and Andrew discuss a few of the event cards in Empires of the Void II and the ways in which their taste in games has changed over the years. Music: Doggy Goes Mu by Fluidvolt From Album: Clay Memory @fluidvolt
In this week's episode Ryan, Brenna, and Andrew catch up on what they've been up to since the last time they all recorded together. They also spend some time discussing their final thoughts on Empires of the Void II as the game enters it's final hours on Kickstarter. Music: Doggy Goes Mu by Fluidvolt From Album: Clay Memory @fluidvolt…
In Part 1 of the live Kickstarter Q&A, Ryan, Brenna, and Andrew discuss scenarios, favorite player counts, and favorite player races. Ryan talks more about his inspirations for Empires of the Void II and his design goals in creating the game. The unabridged video version of the Empires of the Void II Q&A can be found on the Empires of the Void II Kickstarter page: www.kickstarter.com/projects/953146…i?ref=user_menu Music: Doggy Goes Mu by Fluidvolt From Album: Clay Memory @fluidvolt…
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A Player FM lejátszó az internetet böngészi a kiváló minőségű podcastok után, hogy ön élvezhesse azokat. Ez a legjobb podcast-alkalmazás, Androidon, iPhone-on és a weben is működik. Jelentkezzen be az feliratkozások szinkronizálásához az eszközök között.