A(z) Loyalty360 csatorna legjobb podcastjai (2024)

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#394: JOANN: Engaging the Next Generation of Creators and Launching the “JO-AND” Rebrand Campaign 16:35

3d ago16:35

16:35

Send us a text JOANN is an iconic 80-year-old brand that’s continued to succeed over the years by prioritizing relevancy with each new generation. JOANN operates approximately 850 stores in 49 states, and while the brand is the number one retailer in “all things fabric and sewing,” it also carries a large assortment of crafts, arts and crafts, and …

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#393: Edible Brands: Growing Emotional Loyalty by Giving Consumers Convenience and Quality 18:16

4d ago18:16

18:16

Send us a text Edible Brands was founded in 1999 by Tariq Farid, and the company has revolutionized the gifting industry by merging the innovation of a powerful e-commerce platform with locally owned brick-and-mortar locations worldwide. The brand’s expansive footprint and delivery network sets it apart. Edible can deliver to 80% of U.S. households…

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#392: Harps Food Stores: Being “Live” in POS Transactions and Driving Increased Customer Engagement 16:43

9d ago16:43

16:43

Send us a text Harps Food Stores was founded in 1930 by Harvard and Floy Harp. Today, headquartered in Springdale, Arkansas, the grocery retailer counts 147 stores in six states, offering conventional to cost-plus formats. The company is the largest employee-owned company in the state. To gain more insight into today’s grocery retail industry while…

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#391: Loyalty360 Loyalty Live | Dr. J.R. Slubowski, Kobie 25:33

17d ago25:33

25:33

Send us a text Kobie provides robust solutions for its brand partners. Thoughtful design on the front end, coupled with extensible, configurable technology, leads to a seamless customer experience. The company takes a strategy-led, technology-enabled approach as it works to narrow down to what truly drives a consumer to be loyal at an emotional lev…

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#390: David’s Bridal: Cultivating the Next Generation of Customers by Prioritizing Emotional Loyalty Efforts 20:29

1M ago20:29

20:29

Send us a text Emotional loyalty is one of the most important facets of customer loyalty. Understanding what drives it and being able to leverage it throughout all the brand touchpoints is important—and extremely challenging. David’s Bridal focuses on supporting the moments that matter to its customers. The brand endeavors to help customers enjoy t…

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#389: Giant Food: Enhancing the Customer Experience by Leveraging a Powerful Digital Loyalty Program and Prioritizing Personalization 34:41

2M ago34:41

34:41

Send us a text Driving customer loyalty can be a difficult task in the best economic times. As the year moves forward, economic headwinds are impacting a significant number of customers in varied ways. One of the industries most impacted is grocery, as customers continue to look for value. Many grocers seek to increase their assortment of private l…

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#388: Blaze Pizza: Personalizing the Guest Experience through Perseverance and a Passion for Customer Engagement 22:33

2M ago22:33

22:33

Send us a text Elevating customer loyalty while driving personalized content, experiences, and incentives that truly resonate with the customer is critically important in today’s marketplace. Loyalty360’s brand members report the need to drive personalization at scale—necessitating a deeper understanding of disparate technologies that require seaml…

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#387: Loyalty360 Loyalty Live | Jonathan Silver, Engage People 22:51

2M ago22:51

22:51

Send us a text Engage People is a technology innovation company with a vision to bring technology to the forefront to enable a better customer experience. The company seeks to leverage today’s technologies to drive improved outcomes for brands while elevating loyalty programs and the member experience. Jonathan Silver, CEO of Engage People, has wor…

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#386: Insomnia Cookies: Launching a New Loyalty Program and Building Robust Customer Profiles for Increased Personalization 17:29

2M ago17:29

17:29

Send us a text In 2003, Insomnia Cookies was founded by Seth Berkowitz, a University of Pennsylvania college student seeking a late-night sweet treat—a shared need that turned into an opportunity for Berkowitz on the UPenn campus. He baked cookies in his college house kitchen and delivered them to hungry students in the early hours of the morning. …

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#385: Loyalty360 Loyalty Live | Nowell Outlaw, Switchfly 19:36

2M ago19:36

19:36

Send us a text Switchfly was founded in 2003 as a travel technology startup. Today, Switchfly is a travel experience platform that allows brands to create memorable moments for employees. As a concept, the company is the silent partner in many of the major loyalty programs that consumers recognize. For the last 20 years, the company has been behind…

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#384: Tim Hortons: Cultivating and Increasing Customer Engagement by Leveraging a Unique and Innovative Approach 21:58

2M ago21:58

21:58

Send us a text Affectionally labeled as the “most Canadian brand in Canada,” Tim Hortons is a beloved quick-service restaurant (QSR) featuring coffee and other beverages, delicious donuts, breakfast favorites, and sandwiches. The brand counts more than 5,000 restaurants worldwide—with the majority of them located in Canada. Tim Hortons restaurants …

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#383: Stop & Shop: Increasing Customer Engagement by Leveraging In-store Technology 30:44

3M ago30:44

30:44

Send us a text The company that would eventually become Stop & Shop was founded in 1914 when the Economy Grocery Store opened in Somerville, MA. In four short years, 32 stores made up the thriving grocery chain. By 1942, Stop & Shop, Inc. became the company’s official name, and expansion into surrounding states continued. Today, Stop & Shop is one …

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#382: Loyalty360 Loyalty Live | Tim Glomb, Wunderkind 22:11

3M ago22:11

22:11

Send us a text Wunderkind works alongside clients using an AI-driven performance marketing solution, helping them form stronger brand-audience connections through identification resolution and hyper-personalized triggered messaging. The Wunderkind Identity Network identifies anonymous website traffic through a network that recognizes 9 billion devi…

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#381: Great Wolf Lodge: Making an Impact on the Full Customer Experience by Evolving Customer Loyalty 12:58

3M ago12:58

12:58

Send us a text With more than 20 locations in the U.S., Great Wolf Lodge is a popular chain of hotels featuring water parks and attractions that engage guests with a diverse set of lodging and dining options. Daily events are designed to entice families seeking a fun getaway and water park enthusiasts alike. Great Wolf’s Voyagers Club program provi…

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#380: Loyalty360 Loyalty Live | Daniel Wood, Engaged Nation 15:07

3M ago15:07

15:07

Send us a text Engaged Nation provides a suite of services and solutions designed to captivate, motivate, and drive measurable results. The company’s offerings include interactive web-based incentive programs that align seamlessly with each client’s unique objectives, whether they aim to boost brand visibility, enhance customer lifetime value, or d…

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#379: Author Gary Hawkins Discusses His New Book and How an Evolving Society Impacts Retail Technology 17:22

3M ago17:22

17:22

Send us a text In his new book, BIONIC RETAIL: HOW TO THRIVE IN AN EXPONENTIAL WORLD, author Gary Hawkins discusses how the pace of change outside organizations is accelerating faster than within, creating a growing gap between what once made retail successful and what will be required in the future. There is often a disconnect between shopper expe…

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Ally Financial: Uniting Communities with Sports Partnerships and Elevating the Customer Experience 24:57

3M ago24:57

24:57

Send us a text As a leading digital financial services company, Ally Financial focuses on serving communities and helping customers navigate life milestones and achieve financial goals. From helping customers chart a path to homeownership to planning for retirement, the brand seeks ways to connect with customers in meaningful interactions. Personal…

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Loyalty360 Loyalty Live | Peter Vogel, vPromos 15:13

3M ago15:13

15:13

Send us a text Founded in 2009, vLoyalty is a privately held company headquartered in Dallas, Texas. The company combines the power of payments, card-linking loyalty and promotions, and text messaging to help companies easily enroll, engage, understand, and reward customers to drive repeat visits and sales. vLoyalty offers clients a patented cloud-…

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Loyalty360 Loyalty Live | Kelsey Crookes, Baesman 18:58

3M ago18:58

18:58

Send us a text Baesman Group helps brands solve personalized marketing challenges with a strategic focus on loyalty programs. Their team of customer engagement strategists, made up of former brand-side marketers, specializes in helping their clients truly understand their customers’ buying behaviors and mapping that to their overall loyalty journey…

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A&W Restaurants: Building Customer Loyalty through Data-Driven Insights and Personalization 18:28

4M ago18:28

18:28

Send us a text A&W Restaurants was founded in 1919 as a root beer stand in Lodi, California, to welcome the troops home after World War I. As America’s oldest franchise restaurant chain, today, there are nearly 450 locations across the U.S. and another 450 in Asia spanning four markets. The chain is 100% franchisee-owned. The brand ensures franchis…

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Loyalty360 Loyalty Live | Steven Douglas, Addtowallet 15:22

4M ago15:22

15:22

Send us a text Addtowallet.io offers a mobile wallet marketing platform that lets brands create, manage, and distribute digital offers and pass them on to Apple Wallet and Google Pay. Traditional coupons, loyalty cards, gift cards, and event tickets can be made visible and accessible to customers no matter where they are—dynamically updated in real…

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Great Clips: Leveraging the Power of a Viral Campaign and Building a Path to Customer Loyalty 19:25

4M ago19:25

19:25

Send us a text Founded in 1982 in Minneapolis, MN, Great Clips, Inc. counts more than 4,400 salons in the U.S. and Canada. The brand is 100% franchisee-owned and is the largest salon brand in the world, employing over 28,000 stylists. The brand prides itself on fast and convenient walk-in haircare services and allows online check-in to minimize the…

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Pure Barre: Forming Strategic Partnerships, Leveraging Customer Data, and Amplifying Brand Awareness 31:28

4M ago31:28

31:28

Send us a text A part of Xponential Fitness, a large global franchise group of boutique fitness brands across verticals including pilates, barre, cycling, rowing, dance, yoga, and more, Pure Barre is a barre-focused franchise boasting over 600 wellness studios across the U.S. and Canada. Thousands of members of all fitness levels enjoy Pure Barre’s…

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Puttshack: Engaging and Educating Customers with a Whimsical Brand Ambassador 22:48

4M ago22:48

22:48

Send us a text The brainchild of Adam Breeden (All Star Lanes, AceBounce, and Flight Club) and brothers Steven and Dave Jolliffe (Topgolf), Puttshack is a high-tech mini golf concept where technology has been injected into the traditional game to make it even more exciting and fun. The 9-hole mini golf games feature Puttshack’s proprietary Trackaba…

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Petco: Engaging Pet Parents and Leveraging Pet Partners To Nurture Emotional Loyalty 26:17

4M ago26:17

26:17

Send us a text In 1965, a mail-order veterinary supplies business named UPCO was founded in San Diego, California. By 1979, it became Petco, and in 1980, the first Petco store located outside of California opened in Tigard, Oregon. Petco’s significant growth began in the late 1980s after acquiring two pet supply chains, WellPoint and the Pet Depart…

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Capillary’s 2024 Loyalty Expo Session: Who would benefit most from attending? 1:35

5M ago1:35

1:35

Send us a text Capillary Technologies is a managed SaaS solution powering 500+ loyalty programs with its best-in-class loyalty technology platform and expert services. Founded in 2012, Capillary has a strong global presence across the United States, Asia, Europe, and the Middle East, working with 400+ brands like Tata, PUMA, Shell, Petron, Domino’s…

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Capillary’s 2024 Loyalty Expo Session: What are a few key takeaways? 1:59

5M ago1:59

1:59

Send us a text Capillary Technologies is a managed SaaS solution powering 500+ loyalty programs with its best-in-class loyalty technology platform and expert services. Founded in 2012, Capillary has a strong global presence across the United States, Asia, Europe, and the Middle East, working with 400+ brands like Tata, PUMA, Shell, Petron, Domino’s…

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Loyalty360 Loyalty Live | Bill Schneider, SheerID 20:59

5M ago20:59

20:59

Send us a text SheerID is an identity verification company serving commerce brands and working with globally recognized names like Walmart, Target, Nike, T-Mobile, AT&T, Spotify, and YouTube. The SheerID verification platform is built on a foundation of 200K+ authoritative data sources, which power instant consumer verification, establishing whethe…

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Loyalty360 Loyalty Live | David Hamel, nventive 20:54

5M ago20:54

20:54

Send us a text With a clientele spanning across the U.S. and Canada, nventive specializes in crafting impactful mobile, web applications, and software solutions that increase engagement and enhance the user experience for brands. From strategy to delivery, nventive’s approach seamlessly blends creativity, technology, and strategic thinking. The cor…

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Loyalty360 Loyalty Live | Sukumar Muthya, Ansira 26:24

5M ago26:24

26:24

Send us a text Ansira is an independent, global marketing technology and services company with clients across B2B, B2C, and B2B2C industries that leverage the company’s suite of proprietary technology platforms across website, media, and channel partner marketing. Ansira guides clients operating in distributed ecosystems to connect with their custo…

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Rodney Strong: Sustainability Efforts Engage Consumers and Cultivate Emotional Loyalty 21:55

5M ago21:55

21:55

Send us a text Rodney Strong Vineyards was founded in 1959 when Rodney Strong chose Sonoma County in California as the ideal place to produce some of the best-known wines in the world. Three decades after its founding, Rodney Strong Vineyards’ management shifted to the Klein family, and today, their leadership continues the tradition of developing …

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Lowe’s Home Improvement: A Tiered Rewards Program Designed To Engage DIYers and Attract Millennials 23:21

5M ago23:21

23:21

Send us a text From its humble beginnings as a hardware store in a small North Carolina town, Lowe’s grew to become one of the largest home improvement retailers in the world. The company counts nearly 300K associates, encompassing 1,700+ home improvement and outlet stores in the U.S. With more than 16M customer transactions every week, the brand c…

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Loyalty Live: TCS on Leveraging Customer Data Platforms in Support of Loyalty Program Efforts 29:37

6M ago29:37

29:37

Send us a text As brand marketers seek to comprehensively understand and use the customer data they’ve collected, one of the first considerations centers on integrating a customer data platform (CDP) into their martech stack or better leveraging the one already in place. While a CDP houses disparate data gathered by various technologies used in an …

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The Coca-Cola Company: Brand Refreshes Global Campaign Leveraging AI and Social Media 12:12

6M ago12:12

12:12

Send us a text The Coca-Cola Company’s global initiative, the ‘Best Coke Ever?’ debate, is using artificial intelligence (AI) to create a truly unique experience for consumers and Coca-Cola fans. One of the key elements in the campaign includes allowing Coke Zero Sugar to “speak for itself” to engage consumers through visual and auditory experience…

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Loyalty360 Loyalty Live | Patricia Camden and Michael Anders, EY 20:48

7M ago20:48

20:48

Send us a text As today’s brands continue to seek ways to improve their customer loyalty programs, marketers and loyalty professionals are challenged to provide enhanced experiences and authentic personalization that can lead to greater brand affinity. Emotional loyalty is not built overnight; brands must commit to knowing their customers and prefe…

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Melting Pot: Inspiring and Cultivating Emotional Loyalty with Customers 24:20

7M ago24:20

24:20

Send us a text The first Melting Pot restaurant, established in 1975 by businessmen Bruce Knoechel and Roy Nelson in Maitland, FL, offered a simple menu of only three items — Swiss cheese fondue, beef fondue, and a chocolate fondue dessert. In 1979, with the support of two siblings, Melting Pot employee Mark Johnston opened another location in Tall…

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CVS Pharmacy: Evolving Customer Loyalty Programs and Creating a More Convenient Customer Experience 29:36

7M ago29:36

29:36

Send us a text In 1963, Consumer Value Stores was founded in Lowell, MA, providing customers with health and beauty products. The company name changed to CVS by the end of its first year in business, and by 1967, pharmacies began to appear within its stores. The brand focused on healthcare, and huge growth followed through multiple acquisitions and…

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Loyalty360 Loyalty Live | Mladen Vladic, FIS 24:15

7M ago24:15

24:15

Send us a text Mark Johnson, CEO of Loyalty360, spoke with Mladen Vladic, General Manager, FIS Loyalty Engagement Solutions, about looking at the holistic enterprise value of the consumer, the value in looking inside the organization to determine friction at touchpoints, and the challenges and opportunities in customer loyalty in the year ahead.…

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Loyalty360 Loyalty Live | Terry O’Neil, Citi Retail Services 23:39

7M ago23:39

23:39

Send us a text Customer expectations continue to evolve, and when considering a purchase — a big ticket item or even a smaller one — they often look for flexibility in payment options. Merchants and retailers operate in an increasingly competitive space, seeking to create a better customer experience to win greater loyalty and frequency while also …

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Bob Evans: Cultivating Emotional Loyalty by Making Customers Feel Recognized and Special 23:01

7M ago23:01

23:01

Send us a text Mark Johnson, CEO of Loyalty360, spoke with Bob Holtcamp, President and CMO at Bob Evans, about leveraging a new AI-driven loyalty-and-offer solution, merging marketing and IT leadership, and making customers feel recognized and important.Loyalty360 által

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Loyalty360 Loyalty Live | Kim Welther, Baesman 14:40

7M ago14:40

14:40

Send us a text Mark Johnson, CEO of Loyalty360, spoke with Kim Welther, Vice President, CRM & Loyalty for Baesman, about the challenges and opportunities in the year ahead, including defining and measuring success, metrics to consider, and what it takes to stand out in a crowd.Loyalty360 által

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Loyalty360 Loyalty Live | Laura Miller and Martha Cohen, Kobie 27:29

8M ago27:29

27:29

Send us a text Mark Johnson, CEO of Loyalty360, spoke with Laura Miller, SVP of Strategic Services, and Martha Cohen, Vice President, Client Services at Kobie, about leveraging artificial intelligence (AI) to reduce pain points, breaking down organizational silos to build better programs, and challenges in customer loyalty.…

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Loyalty360 Loyalty Live | Jill Moser, Mastercard 19:29

8M ago19:29

19:29

Send us a text Mark Johnson, CEO of Loyalty360, spoke with Jill Moser, SVP of Global Offers at Mastercard, about what will impact loyalty in 2024, how brands should approach building relationships, and why offering customers choice is imperative to remain competitive in the loyalty space.Loyalty360 által

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Hooters: Customer Engagement, Brand Partnerships, and the Role of Today’s CMO 24:16

8M ago24:16

24:16

Send us a text Hooters is a globally iconic, image-based, casual dining restaurant brand founded in 1983 in Clearwater, FL. The company consists of nearly 370 stores in total, which include domestic and international franchisees. The brand’s footprint counts 42 states in the U.S. and 29 countries and endeavors to serve great food in a fun environme…

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Loyalty360 Loyalty Live | Don Smith, Brierley – Capillary 31:47

8M ago31:47

31:47

Send us a text Mark Johnson, CEO of Loyalty360, spoke with Don Smith, EVP, Chief Consulting Officer at Brierley, about defining and measuring success, trends Brierley notes for 2024, and what generative AI means for brands.Loyalty360 által

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Loyalty360 Loyalty Live | Tom Madden and Katie Berndt, Phaedon 31:26

8M ago31:26

31:26

Send us a text Mark Johnson, CEO of Loyalty360, spoke with Tom Madden, Executive Vice President, and Katie Berndt, Vice President, at Phaedon, about expected trends in 2024, challenges and opportunities for brands, and how listening to customers will determine loyalty program success.Loyalty360 által

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Loyalty360 Loyalty Live | Manoj Agarwal, Xoxoday 21:59

8M ago21:59

21:59

Send us a text In today’s commercial landscape, fostering customer loyalty requires more than discounts and rewards. Brands must also deliver personalized experiences to engage and delight customers along their journey. Xoxoday empowers brands to meet this challenge with software solutions that promote loyalty by enhancing the customer experience. …

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1-800-Flowers: Helping Customers Build Meaningful Relationships Builds Better Customer Loyalty 21:58

9M ago21:58

21:58

Send us a text In the journey from that first retail flower shop founded in Manhattan by Jim McCann in 1976 to the gift-giving resource giant known as 1-800-FLOWERS.COM, Inc., the trajectory of the company has been one of growth. From that first location and over the next ten years, McCann went on to open 13 more stores. In 1986, the company secure…

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Loyalty360 Loyalty Live | Sam Panzer, Talon.One 24:28

9M ago24:28

24:28

Send us a text Mark Johnson, CEO of Loyalty360, spoke with Sam Panzer, Director of Industry Strategy at Talon.One, about the 2024 trends in customer loyalty and some of the opportunities he sees within his organization from the brand side.Loyalty360 által

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Bojangles: Shaping the Customer Experience with the Right Technology and a Dash of Southern Hospitality 25:42

9M ago25:42

25:42

Send us a text Bojangles is a Carolina-born restaurant brand specializing in Southern food like hand-breaded fried chicken and made-from-scratch biscuits. Founded in 1977 in Charlotte, N.C., by Jack Fulk and Richard Thomas, the brand now operates over 800 restaurants in the Southeast. Deeply influenced by “Southern hospitality,” Bojangles draws gue…

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