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The Freelance Remuda is a podcast co-hosted by seasoned freelance professionals Abigail Boatwright and Kate Bradley Byars exploring the trials and triumphs surrounding life as an equine media professional. The show also shares valuable tips from equine media editors and creatives doing what they love. Find us online: freelanceremuda.com, on Facebook and Instagram @freelanceremuda.
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In Episode 52, Abigail and Kate are talking about equine books! First, Kate and Abigail discuss Abigail’s experiences writing her first book, which is coming out this summer. Next, we chat with Rebecca Didier, managing editor and graphic designer at Trafalgar Square Books, the leading publisher of equestrian books and videos. We hope our conversati…
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In this episode we are digging into marketing: freelancing as a marketing professional, and promoting your services and brand authentically. We discuss how we’re handling summer schedules and upcoming pitching season, and dive deep into conversations with Ashton Kirkeide and Mackenzie Kimbro. **This is the FULL episode with nearly 30 extra minutes.…
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In Episode 51, Abigail and Kate visited with two movers and shakers in the equine video and Western television media scene! First, we talked to Lily Rhodes, a digital marketer and social media manager who creates content we love for equine brands. Next, we chatted with Karlee Peterson, an executive producer at The Cowboy Channel, about her rise fro…
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In Episode 50, we’re talking with two equine media professionals about AI – Artificial Intelligence – and how it is changing the way we create! We visit with photographer Shelley Paulson about how she’s seen AI affect photographers and the images being generated. In segment two, we visit with writer and marketer Katie Navarra Bradley about how AI c…
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This is our last episode of 2023, and today Kate Bradley Byars and Abigail Boatwright discuss our thoughts on the current state of equine media—print, digital, social media and more. We are then joined by the king of equine podcasts, Glenn Hebert for an insightful chat about where podcasting is today. Holly Caccamise of Horse llustrated rounded out…
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In today’s episode, you’ll hear conversations with “Cowgirl Comedian” Chelsea Edsall and quintessential freelancer Lizzie Iwersen. Both of these amazing women are carving their own career paths out of opportunities that present themselves through friendships and connections they have made in the horse world. In our first segment, Kate and Abigail c…
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In this episode Kate and Abigail are digging into marketing: freelancing as a marketing professional, and promoting your services and brand authentically. We discuss how we’re handling summer schedules and upcoming pitching season, and dive deep into conversations with freelance marketing pro Ashton Kirkeide and Western influencer Mackenzie Kimbro.…
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In this episode, Kate and Abigail discuss some recent adventures with work, and in the main segment we visited with author Liz Hughey about her children’s book series featuring mule packing. We also share a preview of the self-marketing for freelancers panel that we are co-moderating at the upcoming American Horse Publications annual conference, an…
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In Episode 45, Abigail and Kate explore how to get the most out of learning opportunities: workshops, online courses and other means to improve your craft and broaden your niche. We talked with photographer Chris Dickinson about his photography journey and his sought-after photography retreats, and Nicole Poyo Brennan about her evolution from Virgi…
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Welcome to Episode 44 of The Freelance Remuda. In this episode, Abigail and Kate talk about Kate’s recent trip to the Art of the Cowgirl and Abigail’s current book project. We also interviewed two photographers: rodeo photographer Christopher “Click” Thompson, and equine/wildlife/fine art photographer Phyllis Burchett. Our wonderful guests shared s…
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Welcome to another episode of The Freelance Remuda! Today, Kate and Abigail kick us off by discussing how we found the right audience for each of our businesses. Next, we talked with equine portrait photographer Rachel Griffin about how she established her business in a new location and how she’s rebranded. And finally, we discussed building a clie…
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In today’s episode, Kate and Abigail discuss what working at max capacity looks like, and how we figure out what the ideal workload is for ourselves. We also interviewed Jessie Jarvis, founder and CEO of ag and western job site Of the West about finding a job in the agricultural world; and Freelance Remuda’s first repeat guest, Jen Paulson of Jen P…
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Welcome to the 40th episode of the Freelance Remuda Podcast! You may notice a few changes starting with this episode, mainly a new format. We’re experimenting with recording several segments for one episode, and we’d sure love your feedback! Whether this is your first episode with us or your 40th, we’re glad you’re here, and we’re thankful you’re s…
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Today Abigail and Kate talked with Catie Staszak, a multimedia equine sports journalist. She has been an announcer and color commentator at major showjumping events and has appeared on television for a variety of sports television networks. She’s also written for many major equine magazines. Catie is the CEO of Catie Staszak Media Inc, a boutique m…
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If you’re wanting to get your feet wet in freelancing for equine media, event coverage is an excellent place to start. There is a real need for more writers to cover the vast number of horse shows occurring all over the place for magazines and websites. HOWEVER, event coverage is a unique form of journalism. Before you head out to your local rodeo,…
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We talk a lot about writing and photography on this podcast, but another important role in equine media is graphic design. Graphic artists are critical to producing eye-catching logos, layouts, infographics and websites…the list is endless. Here to talk with us today is Avery Shifflett from Denim and Velvet, an all-in-one agency serving Western bra…
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Lindsay Keller is the daughter in the mother-daughter duo behind The Bell Mare Book Company. Together with her mother Marilyn Domer, Lindsay has created several children’s books surrounding the cowboy way of life. With authenticity born from their own ranching lives, Lindsay and Marilyn have created two delightful books and a coloring book enjoyed …
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2020 threw us a collective curveball, am I right? Thanks to a global pandemic transforming the way we worked this year, and uncertainty on many fronts, those of us carving out careers as equine media professionals have met our share of challenges this past year. But amid the chaos, there have been good things to come our way as well. Looking ahead,…
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In today’s podcast episode, we talked with Olie Moss, the founder of Olie's Images and Equine Photo School. Olie is a veteran equine event photographer, covering mainly roping competitions and barrel races. He’s shot events all over the West, including The Patriot and Wrangler Team Roping Championships. We’re so excited to share this conversation w…
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We are staring down the end of the year—and of the decade! In this episode, Kate and Abigail sat down to talk shop for the first time in a while. We recapped 2019, discussed some changes we’re seeing in equine media and how to roll with the punches, and talked about our goals for 2020. Thanks for sticking with us—we’re so thankful for our Freelance…
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Recorded during the Elevate Your Pitch session moderated by the Freelance Remuda and fellow freelancer Jennifer Bryant, this episode walks through the hows and why of making a successful pitch to equine media content gatherers.The episode will go through four points: Precise, timely, thorough and follow up. The session was held at the 2019 American…
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Kelly Artz is the founder and CEO of Entrigue Consulting, a dedicated full-service marketing company. Her company speclizes in helping brands connect with brand ambassadors—businesses sponsoring riders, for example. Kelly’s company offers a variety of services to small businesses, particularly in the horse industry. Kelly herself is a horsewoman, a…
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Jessica Hein is the Senior Director of MemberCare & Publications for the American Paint Horse Association. She brought a lifetime of agricultural and equine experience to her role at APHA, and during her tenure at the association, she has moved up through the ranks of its multiple publications to her current position. An award-winning writer and ph…
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In this episode, hosts Abigail Boatwright and Kate Bradley Byars talk to Jamie Samples, the creator of Yellow Barn Media which is a full-service marketing firm geared toward equine businesses. This Michigan native thrives on helping companies attract and develop loyal customers, and she does it on a variety of platforms: e-courses, webinars, master…
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This is Part 2 (of 2) of Abigail Boatwright's session for freelancers at the 2018 American Horse Publications Equine Media Conference in Hunt Valley, Maryland. Veteran freelancers Tracy Gantz and Jennifer Bryant joined her in discussing ways to kick off your freelance business and keep it going for the long haul, and attendees participated in a Q&A…
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Abigail Boatwright moderated a session for freelancers at the 2018 American Horse Publications Equine Media Conference in Hunt Valley, Maryland. Abigail and veteran freelancers Tracy Gantz and Jennifer Bryant talked about ways to get your freelance career starting off on the right foot, and ways to develop yourself into a hirable freelancer long-te…
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Patty Tiberg is a cornerstone in the niche publication industry. Rising through the ranks at Cowboy Publishing and on through Morris Media Network, Patty is the vice president of the company’s Equine Enthusiast Group, which houses such publications as Barrel Horse News, Quarter Horse News, Reined Cow Horse News and Western Horseman. A fellow gradua…
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The Freelance Remuda Podcast launched in January, and since then, we have produced two episodes each month that focused on the equine media industry. We interviewed guests including established editors and young up-and-coming media entrepreneurs, inviting them to share their expertise with you and hopefully, helping to educate and inspire you. Now,…
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Arizona author Carly Kade’s first book, “In the Reins,” has been an Amazon best seller for more than 10 weeks, is an EQUUS Film Festival Literary Award Winner for Best Western Fiction and earned her a loyal group of followers. Married with a full-time job as Manager of Strategic Talent for a Fortune 200 Energy Company, shows her Paint horse, and mo…
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This episode of The Freelance Remuda Podcast features Jennifer Paulson, the editor-in-chief of Horse & Rider magazine, one of the leading Western training magazines on newsstands today. The magazine provides practical training tips from professional trainers, horsekeeping advice and insight into living the Western horse life. A horse enthusiast her…
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John Harrer and his wife Ranae host the Whoa Podcast about Horses and Horsemanship. Podcasts about horses are few and far between, and the Whoa Podcast was an early entry into the medium. Over the last five years and more than 120 episodes in, the Harrers have carved a place in the podcast space. They interview horse people from all walks of life a…
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Kirstie Jones, of Kirstie Marie Photography, started out taking photos of her horses as a hobby. A lifelong horse lover, she competed at breed shows growing up and on TCU’s equestrian team. After college, she started her photography business as a side gig and quickly gained a loyal client base. This year, Dallas-based Kirstie quit her finance job a…
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Since 2009, Ryan T. Bell has made a living as a freelancer travelling to Russia, South America, Canada and around the U.S. gathering stories and photographs about the Western way of life. He has been published in Western Horseman, and also in magazines like Outside, Town & Country and National Geographic. Ryan is a Fulbright-National Geographic Sto…
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Shelley Paulson is an accomplished equine photographer based in Minnesota. A horse lover herself, Shelley’s unconventional background includes studying to be an opera singer, an Apple support technician, a web designer and now a photographer and filmmaker. Today, she captures beautiful images for portraits and commercial use—and she’s begun using a…
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This is the second part of our business tax and legal series. Today, we’ll be talking to James Decker, a lawyer based in the West Texas town of Stamford. James provides advice to clients about business and property ownership, including agriculture, estate planning and probate, real estate, oil and gas, business and entrepreneurship.…
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Renee Sneed is a Certified Public Accountant and Certified Financial Planner. But Abigail first met her when she joined Texas A&M’s Equestrian Team and they were teammates. She has a background showing Paints and QH and after excelling in collegiate competition and graduating with a BBA and Masters of Science degree in Accounting, she joined one of…
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Real talk: there will always be times where you need to increase your income, and when you’re a freelancer, your income can fluctuate wildly. Lately we have been talking about what we do when we need to hit a certain financial goal, or a sudden expense comes up, or a contract falls through. Basically, what do we do when we’re kind of freaking out a…
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Katie Navarra published her first article 16 years ago, and today is an established freelance writer living on the East Coast but contributing to multiple national publications. She has written two children's books for Story Publishing and like most in the equine media industry, she grew up passionate about horses and writing. An unconventional sta…
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Recorded live at the AHP Equine Media Conference June 2017 in Scottsdale, Arizona. Session blurb: Experienced freelancers and The Freelance Remuda podcast co-hosts Abigail Boatwright and Kate Bradley Byars will discuss ways to revitalize your freelance writing or photography business. This includes identifying your strengths and how to capitalize o…
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Episode 14: Branding and Re-Branding As freelancers, it has become more and more important to have a presence online. Gone are the days of simply bringing a portfolio of your work and a resume to a potential client meeting. Today, many freelancers employ social media and a website to market themselves to editors and companies. We will talk about so…
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In this episode, Abigail talks to veteran freelancer Jennifer O. Bryant. She has a range of experience in publishing—particularly in the horse industry. With a background in hunt-seat, eventing and dressage riding, Jennifer brings solid horse knowledge to her writing. She has a degree in English and she’s written for a variety of platforms: non-fic…
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Ben Masters (on the gray horse) riding the trail for the film, book and multi-content feature Unbranded. Note from Kate: Ben Masters is an enigma. In 2010, as a college student, he and two friends took a multi-month pack trip, and Western Horseman and I did an article about that trip. When Ben came to us with a hair-brained idea for a 5-month, more…
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Even if you’re a one-person freelance biz, there are a lot of moving parts to get the job done. Our success depends on being able to meet deadlines and take care of loose ends. If you’re just starting out, your business has expanded or you’ve gone through a change like a move or having a new baby, it’s easy to get overwhelmed. In this episode, we’l…
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In this episode, we talked to Kelsey Sullivan and Kaitlyn Zaleski, the founders of Equine Career Network, a website that connects job seekers, employers and entrepreneurs in the equine industry. The site focuses on careers with horse-related companies and organizations, rather than "at the barn" jobs such as training, breeding or barn management. B…
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Western Horseman editor Chris Hamilton and freelancers Kate, Katie Navarra and Abigail at the American Horse Publications Seminar. Photo credit: Darrell Dodds Freelancing can be a solitary job. Instead of working in a cubicle or office with other professionals, you may find yourself at home most days. If you’re like us, you may get a little bored w…
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Welcome to Episode 8, where we catch up with fellow freelancer Megan Arszman! A native Hoosier with a Southern heart, Megan Arszman started freelancing in 2005, cutting her teeth covering reining futurities for the Quarter Horse News. She had just graduated with a degree in journalism and a minor in equine science from Murray State University, wher…
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For journalism and photography, there are a lot of choices when it comes to equipment. Kate and I have found a couple of items that are really essential to doing our jobs well. We wanted to take a minute and talk about them and explain how they help us. This post contains some affiliate links. Essentials – The Gathering Interviews Process 1. Record…
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