A few years ago, serving thousands of students felt completely out of reach. I was exhausted, caught in feast-or-famine, and couldn’t imagine having the energy to grow. Everything shifted when I rebuilt my business around rhythms and systems that actually supported me, not the other way around. In this episode, I’m sharing the turning point that ch…

Selling can be simpler than we sometimes make it! In this episode, I chat with Lauren Diana Scalf about building a flexible suite of offers, setting up small-but-mighty systems to sell those offers, and creating pathways to sell behind the scenes that feel good for you and your clients. Lauren and I dive into what it really means to build an “offer…

It’s almost that time of year again - the countdowns, the emails, the big sales energy everywhere you look! If you’re wondering what to do for Black Friday, and want to do it in a way that feels good to you, then you’ll want to listen to this episode where my mastermind buddies and I share how we’re planning ahead of time. This isn’t a “here’s the …

Today, I'm talking about possibly the scariest part of running your own business: showing up as your real self. And that's especially scary when you've always felt a little bit weird, a little bit different, a little bit wrong. Over the years, I’ve learned that the parts of us we try to hide - our quirks, rhythms, and sensitivities - are exactly wh…

Sometimes the most powerful shifts in business come from saying yes before you feel ready. A year ago, I joined a mastermind that I was both excited and terrified to be part of - and it has been so powerful for my business. In this episode, I’m opening up about what I’ve learned from being part of this small but mighty group of amazing business own…

As a business and life coach I feel I “shouldn’t” say this but: sometimes (often) I see myself as a chaotic mess. And something that’s helping me A LOT behind the scenes is what I call my AI Support Team. In this episode, I’m sharing how I’ve built this AI Support Team that helps me run my business in a way that actually works with my brain, not ag…

If you’ve ever wondered how to grow your audience and make consistent sales without showing up on social media every day, this episode is for you. In this roundtable conversation with my mastermind - which we jokingly call the “Weird Hermits” - we share how we’re building thriving businesses using email, SEO, collaborations, and bundles. You’ll hea…

I’m going big this quarter. I’ve set myself a bold goal, and I’ve got a hard deadline with a trip to Thailand at the end of the year. But I refuse to let my business growth come at the cost of my wellbeing. So, in this episode, I’m pulling back the curtain on how I’m actually supporting myself right now: the mindset shifts, the boundaries, and the …

In this episode, I’m taking you behind the scenes of how I’m setting myself up for a big Q4 sales boost - and what I learned from last year’s best-ever quarter. Including the public challenge that stretched me, the daily email experiment that transformed my sales, the mindset shifts that freed up energy, and the new strategies (including AI systems…

What if your business could grow at a pace that actually feels good, and adapt when life happens? Today’s episode is a heartfelt exploration of working within your capacity, staying true to your energy, and still creating the results you want. In this episode with Monica Herald, we cover: boundaries as “values in action”, building wiggle room into …

Recurring revenue is often seen as the holy grail for online business owners — steady income, less launch stress, more freedom. But let’s be honest: it’s not always as easy as it sounds. In this episode, I’m joined by my brilliant mastermind as we share real talk about what’s actually working for us in 2025. Featuring myself alongside Destini Copp,…

AI is reshaping the online course landscape - and our offers can’t stay static if we want to keep connecting and creating impact. In today’s episode, we’ll explore how to refresh and upgrade your offers for the AI era in ways that feel sustainable and supportive for you. In this interview with Monica Froese, we cover: the real reason “lifetime acce…

AI is everywhere right now, but a lot of the conversations around it feel overwhelming or just plain out of alignment for heart led business owners. That is why my mastermind decided to get together to have a real public conversation about how we are actually using AI, what's working, what's still feeling messy and how it's changing the way we run …

What if the most loving thing you could do for your clients… was to stop saying yes to everything? In today’s episode, Suzanne Culberg shares one of her business boundaries that genuinely shocked me - and how it not only strengthened her offers but also saved her sanity, with zero guilt. In this interview we talk about recognising the quiet ways ou…

What if your weekly newsletter could do more than just “keep your audience warm”? What if it could bring in consistent income in and of itself, build deeper trust, and get clicks, opens and sales - even if your list is small? Today’s interview with Destini Copp is about just that, with a fresh take on weekly newsletters and how to monetise them, wi…

In this episode, I’m diving into five practical ways I’ve been using AI to support my sales, in alignment with my capacity. Think: more emails without burnout, launch planning with less overthinking, offers that fit my energy, and tools to support my members more deeply (without losing the human touch). This isn’t about doing everything with AI. It…

If you’ve ever looked at someone further along in business and thought, ‘I could never do what they do,’ this episode is your reminder that we all start at zero feeling scared, messy, and unsure. In this extra special episode, I’m sharing a throwback to a time when I didn’t know if I could do any of this, when I was terrified to show my face even i…

I recently tracked my sales for 2 specific goals: going a month with daily, new customers plus my goal to welcome 200 new members. In this episode, I’ll share my key lessons - especially when it comes to my sales mindset and seeing what works. 💭 [3:32] "I make more sales when I am properly tracking. I really do need to add a massive caveat to this …

Ever feel hurt when you see how many people unsubscribed from your emails? And does that feeling ever make you question what to send and how often to send your emails? If so, today’s episode is for you! 💭 [3:52] "Have you ever made a decision about whether to send an email or what to say in an email or how much to sell based on a fear of people uns…

Have you ever felt resentful at how much you give to your clients in your offers? Or have you ever added more to your offers because you're feeling shaky on their value? If so, this episode is for you. I'll share why less can actually be so much more for our offers, plus how to experiment with finding the right way of delivering that supports your …

There’s one thing that’s central to all of my marketing that I want to expand on in 2025. In this episode I’ll share ALL of my email marketing goals, and how I’m planning to reach them this year. 💭 [5:52] "If you wanna simplify the marketing and selling in your business, you need to boil it down to how are you growing your audience, how are you nur…

Have you been overwhelmed with the noise lately about what is no longer working and what we should be doing instead? In this episode I’ll offer a different perspective, plus share the exact strategies that are working fir me and my clients, and how to support yourself to make them work for you too. 💭 [3:45] "I had a better year in 2024 than I did i…

Let's talk practical selling strategies for 2025. Here is what has been working for me and what I plan to do more of this year (plus a few things I am intentionally going to let go of). 💭 [5:01] "I'm not just gonna do something because everyone else is doing it and get distracted from what actually really works for my business." 💭 [10:25] "There is…

If you are ready to let go of what’s not serving you and embrace a better way of selling in 2025, then stay tuned! Because in this episode I share my selling ins and outs for 2025. 💭 [3:45] "We really don't wanna be afraid to sell every day in 2025. Let us all make more of a difference by making it super clear this year what we have available for p…

It's the final podcast episode of 2024 and I'm going to share with you three planning tips that help me jump back into selling, the soulful way, in the new year. 💭 [03:31] "Set aside the time for yourself as if you were a client, book it into your calendar so that you can relax and not get caught up in all the end of year, new year noise if it's no…