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At VML, it is our unique ability to integrate our BX, CX and Commerce practices - creating connected brands to drive growth - ultimately combining real customer benefits with a deep brand bond, consistently pushing to exceed customer expectations and deliver unique and generous experiences. On Human Centered, we explore how brands – both large and small – are creating meaningful customer experiences, and discuss how professionals like you can tap into industry best practices to create value ...
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Welcome to This is HCD – Human-Centered Design, UX & Service Design Thinking Podcast, the global show for designers, innovators, and changemakers who want to create better products, services, and experiences. Hosted by Gerry Scullion, with over 1-million downloads worldwide. Each episode dives into conversations with leading voices in service design, UX design, interaction design, customer experience, and design strategy. Together, we explore the methods, mindsets, and real-world stories tha ...
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In this course we will explore the challenges presented when designing AI-powered services. In particular, we will take a look at Machine Learning (such as deep learning and generative adversarial networks), and how that can be used in human-centered design of digital services. This course is created for User Experience (UX) professionals, Service Designers, and Product Managers as a way to help take a human-centered approach to AI in their work. The course is also useful for developers and ...
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Human-Centered Innovation

Lisa Marceau and Kristine Merz

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We are at a moment of tremendous change – a change in the way we live, work and relate to one another. We are living in the fourth industrial revolution. The demand for human-centered innovation goes hand in hand with the extraordinary technological advances taking place/available today. With this new chapter in human development, are you or your business ready to step into an inclusive, human-centered future? Welcome to Human-Centered Innovation with Lisa Marceau and Kristine Merz, a podcas ...
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Heart Centered Human Design - Emotional Intelligence and Conscious Business

Vanessa Naja, Human Design Specialist, Teacher, Coach for Business/Relationships

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The show for Heart Centered Entrepreneurs and Professionals that want Meaningful Success AND Life/Work balance so they can wake up everyday feeling Empowered, Inspired and Supported by work and life. Vanessa Naja, Human Design specialist and coach, shares practical understanding of the Human Design System & how you can apply it in all areas of life. Embody your unique Human Design and understand the wisdom of your emotions to live an authentic life and create a successful business that you l ...
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In this episode, Mike Kosak explains what threat intelligence really is (Mike’s former boss said you have to “rub some thinking on it.”), how to define priority intelligence requirements (PIRs), how to treat model, where to find threat intel, and how to keep in actionable with tight feedback loops—not panic. Key takeaways: Threat intel ≠ data. It’s…
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The game has changed. For over a decade, marketers mastered the art of climbing Google's rankings. But with the rise of AI Overviews and conversational search, the classic "10 blue links" are fading. We're in a new era where answers are synthesized and clicks are no longer the primary goal. How can brands survive ...and thrive... in this new landsc…
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If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better. Leave a review (+ help us grow): https://ratethispodcast.com/hcd Episode overview In this deeply human episode, Gerry Scullion speaks with Wellington-based design researcher Rachel Knight about the emotional realities of working in …
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If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better. Leave a review (+ help us grow): https://ratethispodcast.com/hcd In this powerful walking episode through Dublin, Gerry speaks with Allen Bobinac, manager of The Lighthouse Café and a man whose journey from sleeping rough in St Step…
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If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better. Leave a review (+ help us grow): https://ratethispodcast.com/hcd In this short update episode, Gerry Scullion shares an exciting behind-the-scenes change: the Global Human-Centered Design Directory has now moved to the main This is …
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If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better. Leave a review (+ help us grow): https://ratethispodcast.com/hcd In this episode, I speak with Irish garden designer and tv personality - Diarmuid Gavin. He has presented gardens at the Chelsea Flower Show on nine occasions from 199…
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For decades, Alejandro Portes (CASBS fellow 1980-81) has been among our most distinguished scholars elucidating the causes and consequences of immigration and assimilation. René D. Flores (CASBS fellow 2023-24) engages Portes in a conversation spanning large swaths of Portes's formidable intellectual biography, including his personal journey from C…
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On this episode of Human Centered, host Nick Brunker sits down with Jenny Collopy, Vice President and Chief Marketing and Communications Officer for The Christ Hospital Network, to explore the unique and complex role of the healthcare CMO. They discuss how to build a brand when the customer's journey is one of the most personal they will ever under…
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You click on a link in an email—as one does. Suddenly you see a message from your organization, “You’ve been phished! Now you need some training!” What do you do next? If you’re like most busy humans, you skip it and move on. Researcher Ariana Mirian (and co-authors Grant Ho, Elisa Luo, Khang Tong, Euyhyun Lee, Lin Liu, Christopher A. Longhurst, Ch…
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If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better. Leave a review (+ help us grow): https://ratethispodcast.com/hcd What started as a flower farm has evolved into a thriving community experience with pizza, peonies, and pick-your-own eggs. Together, they explore the deep thinking, s…
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In this episode, I speak with three guests from diverse backgrounds who share a common goal: Building trust in human-AI partnerships in security. We originally came together for a panel at the Institute of Electrical and Electronics Engineers (IEEE) Conference on AI in May 2025, and this episode recaps that discussion. Key takeaways: Security pract…
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If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better. Leave a review (+ help us grow): https://ratethispodcast.com/hcd In this episode of This is HCD, Gerry Scullion speaks with Adam B. Cochrane, an experienced design leader currently at Staffbase in Berlin. Together, they explore the …
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If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better. Leave a review (+ help us grow): https://ratethispodcast.com/hcd In this episode of This is HCD, Gerry Scullion is joined by Jaclyn Suzuki, co-founder of MADO and former creative director at Ziba, to explore the findings from a grou…
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If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better. Leave a review (+ help us grow): https://ratethispodcast.com/hcd In this solo episode, Gerry shares a heartfelt update on the This is HCD community and why it has evolved into an application-only model. Learn what makes this space r…
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On this episode of Human Centered, host Nick Brunker welcomes Nick Yecke, Executive Director of Experience Strategy at VML, to explore the fascinating evolution of customer experience (CX). Inspired by Yecke's recent article in eXp Magazine, they chart a course through CX's history, from the early "Service Era" and "Satisfaction Era" through the "R…
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If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better. Leave a review (+ help us grow): https://ratethispodcast.com/hcd In this episode of This is HCD, I speak with Mike Parker about Liminal Coaching — a practice grounded in cognitive science that uses intentional daydreaming to help pe…
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You're a founder with a great cybersecurity product—but no one knows or cares. Or you're a marketer drowning in jargon (hey, customers hate acronyms, too), trying to figure out what works and what doesn’t. Gianna Whitver, co-founder of the Cybersecurity Marketing Society, breaks down what the cybersecurity industry is getting wrong—and right—about …
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If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better. Leave a review (+ help us grow): https://ratethispodcast.com/hcd Dive into a discussion about the transformative journey of letting go of conventional professionalism to embrace authenticity and human connection. 🌀 ⏰ Key Takeaways: …
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If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better. Leave a review (+ help us grow): https://ratethispodcast.com/hcd 🎙️ Dive into an insightful episode with Gerry Scullion as he discusses leadership, introversion, and the invisible emotional toll of workplace dynamics with Tim Yeo, t…
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Users, threat actors, and the system design all influence—and are influenced by—one another. To design safer systems, we first need to understand the players who operate within those systems. Kelly Shortridge and Josiah Dykstra exemplify this human-centered approach in their work. In this episode we talk about: The vital role of human factors in cy…
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If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better. Leave a review (+ help us grow): https://ratethispodcast.com/hcd In this unfiltered and deeply reflective episode, Gerry Scullion speaks with Lee Moreau – architect, educator, and founder of Other Tomorrows – about the state of desi…
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Generative AI tools built on large language models are increasingly "intelligent" yet lack a baby's common sense – the ability to non-verbally generalize to novel situations without additional training. What can developmental science contribute to AI? Tech journalist and former CASBS fellow John Markoff chats with 2023-24 CASBS fellow David Moore, …
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If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better. Leave a review (+ help us grow): https://ratethispodcast.com/hcd Marc Stickdorn is back! He literally helped write the book on service design – and in this episode, we’re getting real about why alignment STILL isn’t working in organ…
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Get your most important questions answered for free based on your Human Design Chart with a custom, personalized voice note from me. Try Bite Sized Human Design for free. Get your free Customized Human Design Purpose Guide In this episode, I cover the Human Design Abstract/Experiential Circuit which is the energy of experiencing life as it happens,…
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On this episode of Human Centered, host Nick Brunker welcomes Jason Gaikowski, VML's Chief Transformation Officer, to explore how AI is transforming creativity in marketing. Jason describes our industry's "engagement addiction" as creating "junk food for the soul" and argues we're experiencing an "event horizon" - a profound shift comparable to the…
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If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better. Leave a review (+ help us grow): https://ratethispodcast.com/hcd Discover the evolution of design with experts Gerry Scullion, Steve Baty, and Martin Tomitsch as they discuss the shift from Human-Centered Design to Life-Centered Des…
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Get your free Customized ⁠Human Design Purpose Guide⁠Get your most important questions answered for free based on your Human Design Chart with a custom, personalized voice note from me. Try Bite Sized Human Design for free. In this episode, I cover the Human Design Logic Circuit which is the energy  that drives us to analyze, experiment, and improv…
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Imagine a world where product teams collaborate with security teams. Where product designers can shadow their security peers. A place where security team members believe communication is one of the most important skillsets they have. These are key attributes of human-centered security—the type of dynamics Jordan Girman and Mike Kosak are fostering …
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If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better. Leave a review (+ help us grow): https://ratethispodcast.com/hcd Join Gerry Scullion in this engaging episode of 'This is HCD' as he converses with Jamie Shields, co-founder of Disabled by Society, a business dedicated to revolution…
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Get your most important questions answered for free based on your Human Design Chart with a custom, personalized voice note from me. Try Bite Sized Human Design for free. Get your free Customized Human Design Purpose Guide In this episode, I cover the Human Design Collective Circuit which is the energy of sharing what we’ve learned from the past, w…
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If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better. Leave a review (+ help us grow): https://ratethispodcast.com/hcd Like what we do? Make a Tip. Or Leave a review: https://ratethispodcast.com/hcd Sponsor links 10x your service design offering with Smaply. Take 20% off your order wit…
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If you like our content, be sure to sign up to our weekly The Design Compass Newsletter. Design Smarter. Lead Better. Leave a review (+ help us grow): https://ratethispodcast.com/hcd 🎙 Welcome to our podcast featuring Jill Schulman, a leadership expert and ex-Marine, as we dive deep into the Science of Bravery! Discover how bravery goes beyond fear…
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Given deeply polarized domestic politics and insufficient international commitment to the Paris Accord, can we reduce greenhouse gas emissions and avert some of the worst effects of climate change before it's too late? It's an elemental question that warrants despair, yes, but plenty of hope too. Political scientist Leigh Raymond, a 2021-22 CASBS f…
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