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Welcome to Content Marketing School where the focus is on content marketing, AI content creation, video recording techniques, social media marketing, and LinkedIn and growth strategies.___________________ This podcast is designed for B2B professionals, consultants, and entrepreneurs asking these questions:_ How can I get can I use AI to create content?_ How do I get more followers on LinkedIn? _ How can I get comfortable recording videos?_ How can I host a LinkedIn Live or Audio event?_ How ...
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Effective marketing is a lot like farts - it’s disruptive, distinctive & downright unavoidable. In the entrepreneurial world where everyone sounds the same, The No Fartin’ Around Show is here to help unconventional leaders and entrepreneurs like you, create content & marketing that is as potent & powerful as YOU and the work that you do. Your host, Ashley Mae Fernandez, marketing & content strategist, certified NLP practitioner and fellow weirdo who has a unique way of combining subconscious ...
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Hosts Kim and Abby Peek share strategies for escaping the suffocating 9 to 5, achieving financial independence, having the freedom to do the things you love, and contribute to the greater good... all by being smart about digital marketing. You'll get a social media tip of the week, learn about social media strategy and content marketing, and be inspired to keep pushing toward your dream life.
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show series
 
Send us a Text Message. Video is one of the best ways to accelerate the Know, Like, and Trust factor with prospective clients. Not only do they see you and hear what you say, they can see your expressions and body language. This is why adding videos to your content mix is essential. In this episode, I share clips from my guest spot on LinkedIn live…
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Send us a Text Message. 'People prefer to work with (and hire) those that they know, like, and trust,' is one of those long-time sayings because it's true. That's one of the reasons referrals are so powerful. When someone sends you a referral, they pass some of the know, like, and trust they have with that person, to you. In this solo episode, I sh…
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Send us a Text Message. Felipe Cofino, Director of People & Culture, PRB, joined me to share some tips and techniques he learned hosting several successful, engaging audio events. Topics included 🔹The advantages of choosing audio events instead of LinkedIn Lives 🔹 Tips to plan and organize panels and guests for audio events 🔹Advice for people who w…
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Send us a Text Message. Joseph Rosenfeld, Image Consultant / Image Maker, Joseph Rosenfeld, Artificial Intelligence, LLC, joined me to share some advice on how to feel confident and look great on video. Topics included 🔹How we can feel more confident in ourselves 🔹What to wear (and not to wear) on video, broadcasts, etc. 🔹Background considerations …
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Episode Summary: In this episode, we discuss why it's crucial to stop taking advice and feedback from your worst clients. Many entrepreneurs fall into the trap of letting non-ideal clients shape their content and business decisions. I share real-life examples and actionable insights on how to stay aligned with your best-fit clients and ensure your …
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Send us a Text Message. Lisa Morton, Holistic Interior Design / Feng Shui, Pure Living with Lisa Morton, joined me to share how to use feng shui principles in your office to increase creativity and productivity. Topics included 🔹What feng shui actually is and descriptions of the 5 elements 🔹How using feng shui principles can increase creativity and…
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Send us a Text Message. Personal branding photos are a great way to connect with potential clients. Scott Lawrence, Headshot / Personal Brand Photographer, Scott Lawrence Photography, joined me to share some ways to highlight your personality and style with personal brand photos. Topics included 🔹What are "personal brand" photos, and why we need th…
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In this episode, guest, Natalie Bullen, founder and creator of Unapologetic Wealth, dives deep into the unconventional money mindset shifts that empower entrepreneurs to create unapologetic wealth. Natalie discusses how she helps people charge more, sell better, and faster to their dream clients, predominantly on Facebook. The conversation highligh…
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In this episode, Rachel Olstad and I (Ashley Mae Fernandez) are doing another behind the scenes series of Astrology and Strategy. In this episode, we look at Heather's chart and riff on how she can use her chart to attract her ideal client and create content that speaks directly to them. As always, if you enjoyed this episode, please leave a review…
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Send us a Text Message. Terry Bean, Keynote Speaker / Coach and Trainer, TryBean, joined me to discuss 4 key human behavior drivers and how to create content that appeals to each of them. Topics included: 🔹Describing the 4 key drivers of human behavior 🔹Creating content that appeals to each driver 🔹Differences and similarities between popular asses…
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Send us a Text Message. If you're thinking about starting a podcast, don't miss this episode. I started my first podcast (Smarter Career and Business Moves) 4+ years ago, and I picked up a few ideas. Shannon Russell, Career Transition Coach / Podcaster, Second Act Success Career Coaching, joined me to share some techniques to build podcast audience…
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Send us a Text Message. LinkedIn provides many opportunities to build our brands, raise our visibility, and develop reputations as thought leaders. But it's up to us to use them to our best advantage. In this solo episode, I dive into the benefits of publishing articles, starting a newsletter, and contributing to collaborative articles. Some of the…
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On this episode, I have my good friend, client and fellow Libra Rising, Jake Anderson talking all about his Marketing Energy through his Astrology & HD chart. We break down his Leo moon, Aries Sun and Cancer MC and how that sets him up to be perfect for podcasts, email marketing and more behind the scenes work for his clients. If you've been wonder…
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Send us a Text Message. One reason people shy away from posting content on LinkedIn and other social media platforms is that they are afraid of being judged—and not in a good way. If that's you, don't miss this episode. Ryan Anderson, Content Strategies and Visual Storyteller at Banish Boring, joined me to discuss removing “the boring” from your co…
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Can your astrology chart tell you your ideal client? I'm saying YES! Join me, Ashley Mae Fernandez, as I dive into my strategy for finding your ideal client using your astrology chart. In this episode I share the aspects I have looked at with my clients as well as combining the astrology with the strategy of content marketing. I also created a reso…
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Send us a Text Message. When it comes to creating content the 2 things coaches, consultants, and entrepreneurs tell me they struggle with most are generating ideas and being comfortable on camera. In this solo episode, I share 9 easily adaptable ideas that you can use to create various types of content for LinkedIn and other social media platforms.…
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In today's episode, Ashley is diving into a topic that many entrepreneurs who depend on organic content to make them sales have faced: the feeling that our audience doesn't care about what we're writing or creating. Key Topics: The Struggle of Feeling Unrecognized And What To DO About it The Traditional Marketing Advice that is probably self sabota…
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Send us a Text Message. Want to be a better presenter? A better all-around communicator? You might want to try stand up comedy. In this episode, Marion Spears Karr, Executive Search and Leadership Solutions, In-FLOW Executives, joined me to to discuss how being a stand up comic helped improve his communication skills. Topics included: 🔹The relation…
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Send us a Text Message. If you’re struggling with video, I get it. I've been there, too. It can be challenging, particularly if you're just getting started. Recently, I had the opportunity to present on how to enhance your visibility and grow your business using short-form video. I thought part of it would be perfect for the podcast, so I'm sharing…
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Send us a Text Message. Lisa McPhee, Career Coach and Business Strategist, Lisa McPhee Coaching Academy, joined me to talk about imposter syndrome - what it is, and why so many successful people get it. Topics included 🔹What is imposter syndrome? 🔹Is imposter syndrome common? Hint: you're not alone 🔹Strategies to get past imposter syndrome when it …
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Send us a Text Message. Checklists, cheat sheets, guides, and free or low-ticket courses are some of the most effective ways to attract ideal clients, which is why I was excited to have my long-time friend and colleague, Bridget Weide Brooks, course creator and editor of Resume Writer's Digest join be to share some insights. Topics included 🔹The be…
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In this episode hosts Ashley Mae Fernandez and Rachel Olstad dissect the astrology and human design charts of their guest, Whitney. They predict and analyze Whitney's strong Scorpio energy, Gemini rising, and intercepted signs which reveal her intelligence, depth, and knowledge. The hosts discuss Whitney's potential to shape-shift and provoke trans…
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Send us a Text Message. Growing a YouTube channel can be challenging. It certainly has been for me. So I was excited to have Kevin D. Turner, Brand Strategist / Speaker, TNT Brand Strategist, join me to talk about how he grew his Keep Rocking LinkedIn channel to 1K+ subscribers in just over a year. Topics included 🔹Why he started the Keep Rocking L…
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Send us a Text Message. If you’re a consultant, business owner, or entrepreneur, you probably don't have an overabundance of time. I know that I don't. In this solo episode, I share 4 of my favorite platforms that will save you time and, in most cases, money in your content creation journey. 🔹 Canva - specifically its Magic Studio AI functions - Ma…
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In this episode, Ashley sits down with Tracy Brinkman (host of the Dark Horse Entrepreneur, to challenge traditional marketing when it comes to the concept of "niching." Rather than doing all the ICA work and market research, Ashley and Tracy talk about how niching changes and no one person is the same. This episode goes deep into unconventional me…
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In this episode I give myself permission to do it differently. I hit record and talked from the heart all about why I do what I do and introduce my new program, Wild Words. RESOURCES Yeah, I'm making stink about this because I have put ALL my resources in one place - yay efficiency! From hypnotherapy tracks, guides and masterclasses, OR anything I …
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We are back for another astrology/ HD breakdown! On this episode, Ashley & Rachel breakdown A Libra rising, Gemini moon, Pisces sun with intercepted houses in the 10th house (Jen). We talk about the shadow side of Leo in the 10th house, what needs to be a main focus and how she can use her superpower creative energy to do something quiet unusual! R…
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Send us a Text Message. Have you ever scrolled through LinkedIn and seen a post that seemed to speak directly to you? That's the power of strategy driven content. Stella Da Silva, International Trainer / Consultant, Freelance Trainer / Consultant #stellaicious, joined me to talk about creating LinkedIn content to generate clients. Topics included 🔹…
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Send us a Text Message. Say goodbye to the old idea of networking and embrace building authentic relationships. Sonal Bahl, Career Strategist and LinkedIn Live Host at SuperCharge, joined me to talk about networking, specifically shifting from a mindset of making connections to meeting other humans. Topics included: 🔹 Why you shouldn't bother netwo…
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There is one phrase in the marketing world that is widely known that might actually be working against you. In this episode, Ashley breaks down the subconscious downfalls of believing this statement and how it is keeping you from creating content that attracts your ideal clients. In this episode, Ashley breaks down the following: The stages of clie…
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We're back for another astrology and Human Design chart break down. In this episode, Ashley & Rachel dive into Shaleen's birth chart looking at certain aspects and how she can use them in her business, content and marketing. In this episode, Ashley & Rachel break down: Personal Strengths and Challenges: Showing you that astrology charts can unveil …
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Send us a Text Message. Michelle J Raymond, LinkedIn Coach and Trainer, B2B Growth, joined me to discuss content marketing and engagement strategies for company pages. Topics included: 🔹The best way to get started is to figure out your "WHY" 🔹How to create a "Greatest Hits" in the Featured section. 🔹Creating a posting schedule for your company page…
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Send us a Text Message. If you’re a consultant, business owner, or entrepreneur you’re likely using social media to attract potential clients and grow your business. And the platforms are evolving to give their users the format they want: video In this solo episode, I share a few new features on LinkedIn and TikTok that will change the way members …
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Episode Summary: In this episode, Ashley Mae & Rebeca Lima tackle common money mindset hurdles, digging into childhood influences and societal conditioning. From "I'm not good with money" beliefs to gender role stereotypes, they unravel the roots of financial struggles and offer practical tips for a mindset shift towards abundance in your business.…
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Ever wondered what astrology says about you as a business owner? Or how to create marketing using your astrology chart? In this episode, Ashley and guest, Rachel Olstad break down an astrology chart of Midlife Queen, Elizabeth Svatek to show how she was in complete alignment with the work she is doing in the world! RESOURCES Yeah, I'm making a stin…
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Send us a Text Message. One of the biggest challenges for content creators is sitting down to a blank page (or computer screen). As a former magazine writer, I know how difficult it is to "write" on demand. In this solo episode, I share a system to help you avoid facing that blank screen. I call it the RECAP method. 🔹REcord your thoughts on whateve…
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Ever wondered what astrology says about you as a business owner? Or how to create marketing using your astrology chart? In this episode, Ashley and guest, Rachel Olstad break down an astrology chart of Creative Director at Inner Wealth Global Mike Kitko to show different aspects on messaging and marketing that show up in the stars. RESOURCES Yeah, …
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Send us a Text Message. Regina Baker, Business Systems Consultant, Computerize U2, joined me to discuss why business systems are essential to business growth. Topics included: 🔹Why systems and processes are essential for every business 🔹How to choose the right CRM for you. Hint: Choose one that you can grow with. 🔹Knowing when it's time to hire som…
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In this episode, Ashley Mae talks about the last part of her Voldemort method, a way to make content that really connects with your ideal customers without them even realizing it. She explains how important it is to not just inspire people with your content, but to also make it really relevant to their lives right now. She uses examples to show how…
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In this episode, Ashley Mae discusses "aha moments" in coaching and content creation. She explains how she helps her clients understand their subconscious beliefs and shift their perspectives. By sharing real stories and hypothetical scenarios, Ashley Mae shows how to reframe limiting beliefs and find new solutions. Using a simple formula, she guid…
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Send us a Text Message. Brenda Meller, LinkedIn Trainer and Podcast Host, Meller Marketing, joined me to share tips on how podcasters can use LinkedIn to promote their shows. Topics included: 🔹Promoting your podcasts on your LinkedIn profile. Hint: it's more than putting it in the Featured section. 🔹Driving potential listeners to your podcast by sh…
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Title: The Voldemort Method: Part 3 - Content and Perspective Angles Description: In this episode, we discuss part 3 of the Voldemort series and why people like your content but don't buy. You'll learn practical tips to create engaging content and stand out in your niche. Discover how to add your unique perspective to your content, understand the i…
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Send us a Text Message. ELITE INNOVATOR OFFICE HOURS [LIVE COACHING] In this group coaching session, we discussed a variety of topics around content marketing. Topics included: 🔹Using Miro digital whiteboard platform for brainstorming and collaboration. 🔹Strategies for using ChatGPT for brainstorming, outlining, summarizing, and more. 🔹Tips to crea…
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Passive income requires active effort! Join us as we explore methods to share your affiliate links while prioritizing authentic community engagement and deterring spammy interactions. Gain invaluable insights to overhaul your affiliate link strategy. Tune in for actionable tips and strategies that guarantee your journey towards passive income is bo…
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Send us a Text Message. One of the most important thing for content creators to remember is that LinkedIn is a marathon not a sprint. Jeff Young, LinkedIn Trainer, The LinkedIn Guru, joined me to dive into strategies to raise your visibility on LinkedIn through content creation. Topics included: 🔹What LinkedIn is a marathon actually means 🔹Content,…
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In this episode, we're continuing our exploration of the Voldemort method, a unique approach to creating compelling content that resonates with your audience. Today, we'll focus on the second element: Approach. Approach in Marketing: What is Approach? Approach is how you differentiate yourself and your message in the market. It's your unique method…
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You are consistent with creating content and constantly getting "This is SO good" on your posts but when it comes to people actually buying -- it's pretty slim. Join me, Ashley Mae, as I dive into my signature "Voldemort Method" showing you the 5 things to infuse in your content and messaging to get people to like and BUY. RESOURCES Yeah, I'm makin…
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Send us a Text Message. Storytelling is an essential component of content marketing. If you can weave personal stories into your business posts, better yet. Talented storyteller Deanna Russo, Leverage Up, joined me to discuss weaving personal stories into your business content. Topics included: 🔹Saving your story ideas, how-to, and why it’s essenti…
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Spencer Burnett is a serial entrepreneur who started his first legitimate business at the age of 17 but had the itch for entrepreneurship at the age of 8. He specializes in deconstructing the psychology of the minds and the functionality in humans so they can use systems in order for them to scale their business. I am excited to have him on the sho…
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Send us a Text Message. Learn strategies to develop keyword-rich content that attracts your target audience. Seasoned search engine marketing consultant Eric Richmond joined me to discuss SEO strategies and the impact of Google's recent "helpful content update." Topics include 🔹Google's recent "Helpful Content System" and its implications 🔹SEO stra…
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